The Senior Category Activation Manager leads L'Oréal's online and offline category go-to-market strategy in Bangkok, reporting to the Category Leader. The role turns divisional ambitions into retailer-ready activation plans focused on sell-out and category growth, including product launches, hero SKU activations, assortment, promotional frameworks and point-of-sale visibility. The successful candidate brings category growth and cross-brand trade strategy expertise, strong retailer relationships, data-driven decision-making using market share and sell-out analytics, assortment and merchandising capabilities, and stakeholder management across Brand Marketing, Sales and Merchandising. The position is full-time and permanent. The posting states that L'Oréal offers a hybrid work model, flexible arrangements, medical coverage and wellness resources, and access to its global learning platform.



