The Department Manager - Trade Planning is responsible for leading the development of trade planning strategies to achieve business objectives across product categories. Key duties include managing trade promotions and marketing investments, developing promotional plans with key customers, and defining range plans based on consumer analytics. The role involves driving sales performance through commercial campaigns and collaborating with marketing and business intelligence teams to ensure consumer input influences merchandise decisions. Additionally, the manager conducts campaign analysis to gain commercial insights and monitors the performance of assortment planning.




