The B2B event marketing team is looking for a strategic and results-driven Marketing Manager to own and scale this channel – events are strategic levers for growth, activation, and relationship building. This is not a logistics-led role. While operational execution is a critical component, this position sits at the intersection of strategy and execution, shaping how events drive measurable business impact at scale, it lies in strategic planning, stakeholder orchestration, and building scalable frameworks that elevate events into a measurable business growth engine. We are looking for someone who thrives in ambiguity, builds clarity through frameworks, and can lead complex cross-functional initiatives with discipline and influence, can earn strong stakeholder trust and executive confidence. Traditional event production experience is not a prerequisite. A background in consulting, strategy, PMO, is highly valued and encouraged to apply. As a key player in the marketing and sales ecosystem, you will work closely with regional sales teams and business development teams to ensure that events align with business priorities, enable and support business objectives, and contribute directly to revenue goals. You’ll be responsible for end-to-end event management. **Key Responsibilities** **1. Event Strategy & Business Integration** * Translate commercial priorities into event strategies with clear business cases * Develop annual roadmaps aligned to growth objectives * Define success metrics beyond attendance (pipeline impact, activation, ROI, incrementality) * Create scalable playbooks and operating models **2. Cross-Functional Leadership** * Partner with Business development, Sales, Supply, PR, Content, Branding and Senior Leadership * Align diverse stakeholders with competing priorities * Drive structured working sessions and executive updates * Influence without direct authority in a matrix organization **3. Program & Project Governance** * Lead large, multi-workstream initiatives end-to-end * Build detailed project plans with risk mitigation and milestone tracking * Establish governance cadence and reporting mechanisms * Ensure disciplined execution across markets and teams **4. Performance Measurement & Optimization** * Build measurement frameworks and post-event impact analysis * Identify key performance levers and iterate based on data * Develop dashboards to track ROI and business outcomes * Introduce test-and-learn approaches to improve effectiveness **Requirements** We are intentionally looking beyond traditional event planners. You may come from: * Management consulting * Strategy or business transformation teams * PMO or complex program leadership roles * Business operations in high-growth environments You likely demonstrate: **Structured Problem-Solving** * Ability to turn ambiguity into clear frameworks and action plans * Strong analytical thinking and commercial acumen **Stakeholder Mastery** * Experience working with senior leadership * Comfortable navigating high-visibility, high-complexity environments * Strong influence skills without relying on hierarchy **Execution Excellence** * Exceptional project management discipline * Ability to manage multiple concurrent initiatives * Strong attention to detail without losing strategic altitude **Business Orientation** * Understands P&L drivers and growth mechanics * Makes data-informed decisions * Focused on impact, not activity
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This role involves acting as a trusted advisor and competitive seller for Google Customer Solutions (GCS). The Account Strategist focuses on small-and-medium-sized businesses (SMBs) to drive growth through Google's advertising solutions. The position requires building long-term strategies, leading cross-functional teams, and delivering data-motivated recommendations to meet client marketing objectives. The role emphasizes collaboration with sellers and shaping the future of advertising in the AI-era.
This role involves managing and developing long-term partner relationships to drive sustainable growth for affiliate partners. The position requires acting as the primary point of contact for partners, managing daily communication, and coordinating across internal teams. The candidate must deliver against KPIs and growth targets aligned with business priorities. Responsibilities include collaborating with cross-functional stakeholders to ensure seamless partner enablement and execution, monitoring market conditions, and translating strategic objectives into actionable operational plans. The role requires a proven track record in account management and project management, with experience navigating complex sales cycles.
This role involves managing and developing long-term partner relationships to drive sustainable growth for affiliate partners. The position requires acting as the primary point of contact for partners, managing daily communication, and coordinating across internal teams. The role demands delivering against KPIs and growth targets aligned with business priorities. It also involves collaborating with cross-functional stakeholders to ensure seamless partner enablement and execution. The candidate must monitor market conditions, conduct competitor analysis, and translate strategic objectives into actionable operational plans.
Within Booking Holdings, an enhanced and more connected B2B business is being built within Booking Holdings consolidating the businesses of Booking.com, Priceline and Agoda into a single global division ("New B2B Business") Your center of gravity is deep 1:1 / 1:few ABM on your strategic accounts – that is the majority of your time and where the value is. Alongside it you carry a capped, automation-led 1:many (Lead Gen) responsibility across the tail of your archetype: templated, segment-level campaigns that open accounts and book first meetings for BD. The deep work comes first; the 1:many tier is deliberately bounded so it cannot crowd out the committee-level plays. This is not a high-volume MQL-factory role. What you will do: * Research & target your accounts and form a point of view on which product leads and how the relationship expands. * Run a capped 1:many motion over your tail. Templated, segment-level Lead Gen campaigns (built with the shared Marketing Ops Specialist) to open accounts and book BD meetings – and spot when a warming account should graduate into your 1:few tier. Kept deliberately bounded. * Map the buying committee, design the account plays, and create & adapt bespoke assets for your strategic accounts. * Partner with BD/Sales; run and optimize campaigns in the marketing automation platform; own your measurement layer. What you will need (required): * 4+ years in B2B marketing, with 2+ years in ABM, strategic-account, or field marketing. * Account-research and buying-committee-mapping skill – you can build an account dossier and a stakeholder map and turn them into a plan. * Multi-channel campaign orchestration – multi-touch, multi-stakeholder campaigns (email, LinkedIn, events, direct). * Ability to sell a portfolio, not a single product – comfortable matching the right product to a buyer and articulating an expansion path. * Strong BD/Sales partnership instincts; comfortable working without direct authority. * CRM + MAP fluency – a major CRM (e.g., Salesforce) and a marketing automation platform (Pardot / Marketing Cloud Account Engagement, HubSpot, or Marketo). * Data-literate – comfortable defining KPIs and reading dashboards. Strong writing and executive communication. Long-cycle patience and ownership. Nice to have: * Travel, travel-tech, fintech/payments, loyalty, marketplaces, or B2B2C / partnership-led experience. * Exposure to intent-data / ABM platforms (6sense, Demandbase, ZoomInfo, Bombora). Event-based engagement (exec dinners, roundtables). ABM certification (ITSMA or equivalent). * Self-serve / PLG onboarding funnels, affiliate/partner-network programs (CJ), or SDR/BDR collaboration. SQL/BI comfort is a plus but not required. How we will measure success: Primary (70%): buying-committee engagement depth, pipeline influenced, multi-product expansion, deal velocity, and BD-reported influence on strategic accounts. Secondary (30%): qualified leads/meetings generated from the capped 1:many tier and graduation of warming tail accounts into 1:few.
At Agoda, we bridge the world through travel. Our story began in 2005, when two lifelong friends and entrepreneurs, driven by their passion for travel, launched Agoda to make it easier for everyone to explore the world. Today, we are part of Booking Holdings [NASDAQ: BKNG], with a diverse team of over 7,000 people from 90 countries, working together in offices around the globe. Every day, we connect people to destinations and experiences, with our great deals across our millions of hotels and holiday properties, flights, and experiences worldwide. No two days are the same at Agoda. Data and technology are at the heart of our culture, fueling our curiosity and innovation. If you’re ready to begin your best journey and help build travel for the world, join us. **Get to Know our Team:** Strategy & Analytics is fast growing and dynamic team within Strategic Partnerships department of Agoda. Strategic Partnerships is a team of creative entrepreneurs that develop solutions for Agoda’s non-accommodation partners and promote Agoda’s top and bottom line growth. We design tailored business and product solutions with our partners and help them generate measurable value. Members of our team are empowered and supported to grow their market(s) or accounts. The Strategy & Analytics team’s scope includes profitability optimization, target setting, KPI management, data analytics and business strategy. *** This role is based in our Bangkok office with a hybrid setup (3 days in office per week). Relocation to Bangkok is required, and we will only consider applicants who are willing to relocate (Relocation support will be provided.)** **Key Areas of Focus:** **In this role, you’ll get to:** **Strategy**: Conduct analyses to identify growth opportunities and prioritize investment areas in APAC for Strategic Partnerships team based on analytical insights, industry trends, and changing competitive landscape. **Analytics**: Leverage data & tools to analyze SP performance and identify appropriate levers to improve performance. **Cross-functional projects**: Work with different teams inside SP (B2B, White Label, Affiliates, Financial Institutions, different markets across APAC, etc.) and outside of SP (product, marketing, supply, finance, etc.) to drive initiatives. **Performance management**: Maintain and optimize a performance management system for the department, including a large team of account managers **Data & tools**: Oversee SP data infrastructure to ensure data accuracy, completeness, and timeliness. Design, manage, and oversee the maintenance of data tools to support decision making. **Performance reporting**: Preparing updates on business performance, proposals, and recommendations to senior management. **Pricing Experiments**: Optimize pricing strategy and make decisions based on A/B experiments. This is an Individual contributor role, reporting to Associate Director, Strategy & Analytics **What you’ll Need to Succeed:** * **3+ years and above of total experience** with Consulting, Data Analytics, Strategy, Business Development, Business Intelligence, or other relevant fields. * Proven ability to leverage analytics and quantitative methods to break down ambiguous problems and come up with recommendations. * Growth mindset and excited to work on a variety of functional areas. * Entrepreneurial and not afraid to be hands-on on the work. * Experience working in a fast-paced and high growth environment. * Excellent communication skills (both verbal and written in English) with ability to work well across multiple stakeholders. **It’s Great if you have:** * Ability to write in SQL a plus, or willingness to learn * Ability to use Tableau a plus, or willingness to learn * Bachelor’s degree in Statistics, Computer Science, Economics, Mathematics a plus