Suntory PepsiCo Beverage Thailand (SPBT) is hiring a Senior Manager, Channel Strategy based in Bangkok. The role supports the development and delivery of channel strategies across Modern Trade, Traditional Trade and Eatery, translating consumer, shopper and performance insights into growth priorities and execution plans. Responsibilities include channel and outlet analyses, leading Meal Occasion initiatives and pilot programs, outlet segmentation, and annual channel/customer plans with KPIs such as sales uplift, traffic growth and ROI. The successful candidate will have strong analytical skills, a good understanding of Modern Trade, Traditional Trade and EAT channel operations, and experience turning consumer and shopper insights into commercial actions. They should demonstrate end-to-end initiative and pilot management, cross-functional stakeholder management, customer engagement and presentation skills, commercial and financial acumen, advanced Excel proficiency (Power BI is a plus), and fluent Thai and English for business communication.


