At Agoda, we bridge the world through travel. Our story began in 2005, when two lifelong friends and entrepreneurs, driven by their passion for travel, launched Agoda to make it easier for everyone to explore the world. Today, we are part of Booking Holdings [NASDAQ: BKNG], with a diverse team of over 7,000 people from 90 countries, working together in offices around the globe. Every day, we connect people to destinations and experiences, with our great deals across our millions of hotels and holiday properties, flights, and experiences worldwide. No two days are the same at Agoda. Data and technology are at the heart of our culture, fueling our curiosity and innovation. If you’re ready to begin your best journey and help build travel for the world, join us. **The Opportunity** The Performance Marketing team is looking for a strategic and data-driven Senior Manager to lead the marketing function for one of Agoda’s most strategic partnerships, owning the P&L, leading a team, and driving partnership strategy. This partnership generates millions in annual revenue across multiple whitelabel brands serving millions of travelers globally. This position sits at the intersection of strategic thinking and operational excellence — someone who can lead a team, shape marketing strategy, influence partnership direction, and drive measurable business impact through data-driven decision-making and complex stakeholder management. We’re looking for a proven leader who thrives in ambiguity, builds clarity through frameworks, and can lead complex cross-functional initiatives with discipline and influence, earning strong stakeholder trust and executive confidence. As a key player in the marketing and partnership ecosystem, you will work closely with partner marketing leadership, regional business development teams, and Agoda’s commercial and product teams to ensure marketing strategies align with business priorities and contribute directly to revenue goals. You’ll be responsible for end-to-end marketing leadership for the partnership. **What Makes This Role Unique** **Scale & Impact** * Own a full P&L for a multi-million dollar partnership * Direct control over budget allocation and investment levels across channels * Your optimization decisions drive both immediate ROI and long-term partnership health **Strategic Complexity** * Manage multiple brands with different customer profiles * Navigate the intersection of B2B partnership management and B2C performance marketing * Balance partner relationships with data-driven optimization * Influence partner marketing strategy while ensuring Agoda profitability targets **Channel Mastery & Technical Growth** **You’ll oversee the full marketing funnel:** * Metasearch (Google Hotel Ads, TripAdvisor, Trivago, Kayak) — optimize bidding strategies, feed management, price competitiveness * Paid Search (Google Ads, Bing) — keyword strategy, campaign structure, budget optimization * App Marketing (Google ACi, Apple ASA) — drive app adoption in key markets * Emerging Channels (SEO, email/CRM, customer marketing) — build new growth drivers * Advanced SQL for booking analysis and channel performance tracking * A/B testing and experimentation methodology with clear measurement frameworks * Marketing analytics including attribution modeling and incrementality measurement **Cross-Cultural Collaboration** * Weekly syncs with partner marketing team * Joint planning and collaborative problem-solving * Navigate cultural nuances in partnership management **Key Responsibilities** 1. Team Leadership & Development * Manage, mentor, and develop a team of 2-3 marketing specialists * Set team priorities and OKRs aligned to partnership goals * Conduct performance reviews and career development conversations * Foster a culture of experimentation, learning, and accountability 2. Strategic Marketing Leadership & P&L Ownership * Set overall marketing strategy and influence ROI targets; optimize investment levels to ensure we hit partnership goals * Guide team on channel strategies and ensure execution excellence * Own the full marketing P&L for the partnership * Design experimentation roadmap to validate strategic hypotheses * Monitor channel health and guide team to drill into anomalies or opportunities * Oversee dashboard/reporting development and team analytics capability 3. Analytics Strategy & Insights * Define analytics roadmap and experimentation strategy for the team * Write SQL queries to answer strategic business questions and guide team on complex analysis * Guide team on measurement frameworks and experiment design * Synthesize insights into executive-ready recommendations with business impact quantification * Build team capability in analytics and experimentation 4. Strategic Planning & Executive Stakeholder Management * Develop annual marketing roadmap and quarterly plans aligned to partnership goals * Lead weekly syncs with partner marketing leadership * Present quarterly business reviews to Agoda leadership (Director/VP level) * Own the annual planning process and budget allocation across channels * Partner with Agoda’s commercial and product teams on partnership optimization * Pitch strategic initiatives to partner executives and navigate differing viewpoints with influence and data 5. Program & Project Management * Lead large, multi-workstream initiatives end-to-end * Build detailed project plans with risk mitigation and milestone tracking * Establish governance cadence and reporting mechanisms * Ensure disciplined execution across markets and teams **Requirements** We’re looking for candidates who demonstrate: 1. Analytical & Technical Skills * SQL proficiency (daily usage for analysis; comfortable working with multiple tables and complex joins) * Strong analytical thinking with ability to translate data into actionable insights * Comfort with marketing analytics tools (Google Ads, attribution platforms, dashboards) * Bonus: Experience with experimentation design and statistical analysis * 7-10+ years in marketing, growth, or analytics roles 2. Marketing Channel Knowledge * Understanding of performance marketing fundamentals (PPC, metasearch, app marketing, or SEO) * Experience optimizing marketing campaigns toward ROI/profitability targets * Familiarity with attribution models and incrementality measurement * Background in digital marketing, growth marketing, or marketing analytics preferred 3. Leadership & Stakeholder Management * 5+ years people management experience or demonstrated team leadership * Ability to influence without direct authority in a matrix organization * Executive communication skills — comfortable presenting to VP/Director level stakeholders * Required: Complex stakeholder management including partner relationships at senior levels * Cultural sensitivity for cross-border collaboration 4. Execution Excellence * Exceptional project management discipline * Ability to manage multiple concurrent initiatives * Strong attention to detail without losing strategic altitude 5. Business Orientation * Understands P&L drivers and growth mechanics * Makes data-informed decisions * Focused on impact, not activity **What We Offer** Ownership & Impact * You’re not executing someone else’s strategy — you’re owning the outcomes * Test new ideas, run experiments, see direct impact on partnership performance * High visibility to leadership; your metrics are partnership KPIs Learning Environment * Work with Agoda’s best-in-class marketing practices * Experimentation culture with clear measurement and learning * Complex, ambiguous problems that build problem-solving skills

At Agoda, we bridge the world through travel. Our story began in 2005, when two lifelong friends and entrepreneurs, driven by their passion for travel, launched Agoda to make it easier for everyone to explore the world. Today, we are part of Booking Holdings [NASDAQ: BKNG], with a diverse team of over 7,000 people from 90 countries, working together in offices around the globe. Every day, we connect people to destinations and experiences, with our great deals across our millions of hotels and holiday properties, flights, and experiences worldwide. No two days are the same at Agoda. Data and technology are at the heart of our culture, fueling our curiosity and innovation. If you’re ready to begin your best journey and help build travel for the world, join us. **The Opportunity** The Performance Marketing team is looking for a strategic and data-driven Senior Manager to lead the marketing function for one of Agoda’s most strategic partnerships, owning the P&L, leading a team, and driving partnership strategy. This partnership generates millions in annual revenue across multiple whitelabel brands serving millions of travelers globally. This position sits at the intersection of strategic thinking and operational excellence — someone who can lead a team, shape marketing strategy, influence partnership direction, and drive measurable business impact through data-driven decision-making and complex stakeholder management. We’re looking for a proven leader who thrives in ambiguity, builds clarity through frameworks, and can lead complex cross-functional initiatives with discipline and influence, earning strong stakeholder trust and executive confidence. As a key player in the marketing and partnership ecosystem, you will work closely with partner marketing leadership, regional business development teams, and Agoda’s commercial and product teams to ensure marketing strategies align with business priorities and contribute directly to revenue goals. You’ll be responsible for end-to-end marketing leadership for the partnership. **What Makes This Role Unique** **Scale & Impact** * Own a full P&L for a multi-million dollar partnership * Direct control over budget allocation and investment levels across channels * Your optimization decisions drive both immediate ROI and long-term partnership health **Strategic Complexity** * Manage multiple brands with different customer profiles * Navigate the intersection of B2B partnership management and B2C performance marketing * Balance partner relationships with data-driven optimization * Influence partner marketing strategy while ensuring Agoda profitability targets **Channel Mastery & Technical Growth** **You’ll oversee the full marketing funnel:** * Metasearch (Google Hotel Ads, TripAdvisor, Trivago, Kayak) — optimize bidding strategies, feed management, price competitiveness * Paid Search (Google Ads, Bing) — keyword strategy, campaign structure, budget optimization * App Marketing (Google ACi, Apple ASA) — drive app adoption in key markets * Emerging Channels (SEO, email/CRM, customer marketing) — build new growth drivers * Advanced SQL for booking analysis and channel performance tracking * A/B testing and experimentation methodology with clear measurement frameworks * Marketing analytics including attribution modeling and incrementality measurement **Cross-Cultural Collaboration** * Weekly syncs with partner marketing team * Joint planning and collaborative problem-solving * Navigate cultural nuances in partnership management **Key Responsibilities** 1. Team Leadership & Development * Manage, mentor, and develop a team of 2-3 marketing specialists * Set team priorities and OKRs aligned to partnership goals * Conduct performance reviews and career development conversations * Foster a culture of experimentation, learning, and accountability 2. Strategic Marketing Leadership & P&L Ownership * Set overall marketing strategy and influence ROI targets; optimize investment levels to ensure we hit partnership goals * Guide team on channel strategies and ensure execution excellence * Own the full marketing P&L for the partnership * Design experimentation roadmap to validate strategic hypotheses * Monitor channel health and guide team to drill into anomalies or opportunities * Oversee dashboard/reporting development and team analytics capability 3. Analytics Strategy & Insights * Define analytics roadmap and experimentation strategy for the team * Write SQL queries to answer strategic business questions and guide team on complex analysis * Guide team on measurement frameworks and experiment design * Synthesize insights into executive-ready recommendations with business impact quantification * Build team capability in analytics and experimentation 4. Strategic Planning & Executive Stakeholder Management * Develop annual marketing roadmap and quarterly plans aligned to partnership goals * Lead weekly syncs with partner marketing leadership * Present quarterly business reviews to Agoda leadership (Director/VP level) * Own the annual planning process and budget allocation across channels * Partner with Agoda’s commercial and product teams on partnership optimization * Pitch strategic initiatives to partner executives and navigate differing viewpoints with influence and data 5. Program & Project Management * Lead large, multi-workstream initiatives end-to-end * Build detailed project plans with risk mitigation and milestone tracking * Establish governance cadence and reporting mechanisms * Ensure disciplined execution across markets and teams **Requirements** We’re looking for candidates who demonstrate: 1. Analytical & Technical Skills * SQL proficiency (daily usage for analysis; comfortable working with multiple tables and complex joins) * Strong analytical thinking with ability to translate data into actionable insights * Comfort with marketing analytics tools (Google Ads, attribution platforms, dashboards) * Bonus: Experience with experimentation design and statistical analysis * 7-10+ years in marketing, growth, or analytics roles 2. Marketing Channel Knowledge * Understanding of performance marketing fundamentals (PPC, metasearch, app marketing, or SEO) * Experience optimizing marketing campaigns toward ROI/profitability targets * Familiarity with attribution models and incrementality measurement * Background in digital marketing, growth marketing, or marketing analytics preferred 3. Leadership & Stakeholder Management * 5+ years people management experience or demonstrated team leadership * Ability to influence without direct authority in a matrix organization * Executive communication skills — comfortable presenting to VP/Director level stakeholders * Required: Complex stakeholder management including partner relationships at senior levels * Cultural sensitivity for cross-border collaboration 4. Execution Excellence * Exceptional project management discipline * Ability to manage multiple concurrent initiatives * Strong attention to detail without losing strategic altitude 5. Business Orientation * Understands P&L drivers and growth mechanics * Makes data-informed decisions * Focused on impact, not activity **What We Offer** Ownership & Impact * You’re not executing someone else’s strategy — you’re owning the outcomes * Test new ideas, run experiments, see direct impact on partnership performance * High visibility to leadership; your metrics are partnership KPIs Learning Environment * Work with Agoda’s best-in-class marketing practices * Experimentation culture with clear measurement and learning * Complex, ambiguous problems that build problem-solving skills #London #Paris #Berlin #Warsaw #Dublin #Zurich #Lisbon #StLouis #Cracow #Prague #Budapest #Manchester #Rome #Brussels #Frankfurt #Copenhagen #Wroclaw #Munich #Milan #Barcelona #Johannesburg #Bengaluru #Delhi #Hyderabad #PunePimpriChinchwad #Mumbai #Chennai #Singapore #Noida #Randstad #Jakarta #Kolkata #Manila #KualaLumpur #Shanghai #TelAviv #HongKong #Bangkok #Ahmedabad #Coimbatore #SouthKorea #Vietnam #NewYorkCity #SanFranciscoBay #DallasFortWorth #WashingtonDCBaltimore #Chicago #LosAngeles #Atlanta #Boston #Seattle #Austin #Charlotte #Philadelphia #Houston #Denver #Phoenix #MinneapolisStPaul #Nashville #Pittsburgh #KansasCity #Detroit #Vancouver #Montreal #SanDiego #TampaBay #Portland #Orlando #Columbus #SaltLakeCity #Cleveland #Cincinnati #Indianapolis #Toronto #SaoPaulo #Chile #BuenosAires #RioDeJaneiro #Peru #Colombia #SaudiArabia #UAE #Nigeria #CostaRica #Calgary #BeloHorizonte #Campinas #PricingStrategy #revenue #P&L #MSE #MetaSearchEngine #dataanalysis #SQL #dataanalytics #analytics #datamining #datascience #tableau #analyticalskills #datavisualization #databases #businessanalysis #businessintelligence #machinelearning #statistics #microsoft #powerbi #PerformanceMarketing #Travel #Tech #### Please review our Hiring Process Guidelines before your interview — click [here](https://careersatagoda.com/interview/)to learn how interviewing at Agoda works. ### **Discover more about working at Agoda** * Agoda Careers[https://careersatagoda.com](https://careersatagoda.com/) * Facebook[https://www.facebook.com/agodacareers/](https://www.facebook.com/agodacareers/) * LinkedIn[https://www.linkedin.com/company/agoda](https://www.linkedin.com/company/agoda) * YouTube[https://www.youtube.com/agodalife](https://www.youtube.com/agodalife) **Equal Opportunity Employer** At Agoda, we pride ourselves on being a company represented by people of all different backgrounds and orientations. We prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and innovation. Employment at Agoda is based solely on a person’s merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics. We will keep your application on file so that we can consider you for future vacancies and you can always ask to have your details removed from the file. For details please read our [privacy policy](https://careersatagoda.com/privacy-statement). **Disclaimer** We do not accept any terms or conditions, nor do we recognize any agency’s representation of a candidate, from unsolicited third-party or agency submissions. If we receive unsolicited or speculative CVs, we reserve the right to contact and hire the candidate directly without any obligation to pay a recruitment fee. ## Apply Now Senior Manager, Marketing Analytics (Bangkok-based, relocation provided) +1 LinkedIn This position is based in Bangkok and requires full-time, on-site work. Are you willing and able to relocate to Bangkok for this role, if offered the position? (Hybrid - 2 days WFH, 3 days in office) Have you completed Alooba test from Agoda in the last 6 months? How many years of relevant full-time experience do you have? (Excluding internship) Which statement fits best to describe your experience with any of the following: SQL / Tableau/ Power BI/ Looker? What is your salary expectation in THB monthly? In which country/region are you currently based? Are you presently employed by any company within the Booking Holdings group, including but not limited to Kayak, OpenTable, Booking.com, Rental Cars, RocketMiles, FareHarbor, HotelsCombined, CheapFlights, Momondo, Priceline, or Getaroom? How did you hear about this job? Preferred First Name Do you agree to Agoda’s use of personal data from your application to improve our recruitment experience? We may collaborate and share your data with third-party providers for recruitment purposes and you may ask to remove your data at any time. We collect your gender information for diversity, equity & inclusion monitoring purposes. It is entirely voluntary to answer the question below. By choosing “prefer not to disclose”, your candidacy will not be impacted. To avoid actual or perceived impairment of our parent company’s independent auditor – Deloitte and to comply with applicable regulations of Securities and Exchange Commission of the United States, we need to seek approvals from our parent company before starting the interview process. With this, please confirm if you are currently or formerly have been associated with Deloitte or any of its subsidiary entities at any time including but not limited to any time as a direct employee, director, contractor, major shareholder, intern etc.? Email me about other job openings within the Booking Holding’s entities and recruitment-related newsletters

At Agoda, we bridge the world through travel. Our story began in 2005, when two lifelong friends and entrepreneurs, driven by their passion for travel, launched Agoda to make it easier for everyone to explore the world. Today, we are part of Booking Holdings [NASDAQ: BKNG], with a diverse team of over 7,000 people from 90 countries, working together in offices around the globe. Every day, we connect people to destinations and experiences, with our great deals across our millions of hotels and holiday properties, flights, and experiences worldwide. No two days are the same at Agoda. Data and technology are at the heart of our culture, fueling our curiosity and innovation. If you’re ready to begin your best journey and help build travel for the world, join us. **Get to Know Our Team:** The Strategic Partnerships team is responsible for identifying, building, and scaling high-impact partnerships that expand Agoda’s reach, improve customer acquisition, and create long-term business value. For the Indonesia and Singapore markets, Financial Institution (FI) partnerships represent a key strategic growth channel. This role will be responsible for developing and managing relationships with banks, card issuers, digital wallets, and other financial ecosystem partners to drive customer engagement, commercial growth, and mutually beneficial partnership outcomes. You will work cross-functionally with teams across Commercial, Marketing, Product, Finance, Legal, Analytics, and Operations to bring partnership opportunities from idea to execution and optimization. **The Opportunity:** We are looking for a**Manager/Senior Manager, Strategic Partnerships**to lead Agoda’s FI partnership strategy and execution across Indonesia and Singapore, with ownership of a portfolio of priority financial institution partners and growth initiatives across both markets. In this role, you will be responsible for identifying new partnership opportunities, managing key strategic accounts, negotiating commercial agreements, and driving performance across Agoda’s financial institution partnerships in both markets. You will help shape Agoda’s local partnership roadmap, unlock joint business opportunities, and ensure excellent execution of campaigns and initiatives with partners. The ideal candidate brings strong partnership experience, sharp commercial judgment, analytical rigor, and the ability to influence internal and external stakeholders. This role requires someone who is highly strategic but also willing to work hands-on to deliver measurable outcomes. **What You’ll Do:** **Partnership Strategy** * Define and drive Agoda’s FI partnership strategy for Indonesia & Singapore, aligned with market priorities and business growth objectives * Identify, evaluate, and prioritize new partnership opportunities with banks, credit card issuers, payment platforms, loyalty programs, and other financial ecosystem players * Build compelling partnership value propositions and business cases to secure internal alignment and partner buy-in * Lead commercial discussions, negotiations, and contract execution with prospective and existing FI partners **Account Management & Growth** * Own and grow a portfolio of key FI partners in Indonesia & Singapore, ensuring strong relationship management and long-term strategic alignment * Develop joint business plans with partners to drive customer acquisition, transaction growth, brand visibility, and partnership profitability * Monitor partner performance and proactively identify growth levers, optimization opportunities, and operational improvements * Ensure timely execution of campaigns, product integrations, and partner initiatives **Cross-Functional Leadership** * Collaborate with internal stakeholders across Marketing, Product, Analytics, Finance, Legal, and Operations to launch and scale partnership initiatives * Translate partner needs into clear internal requirements and drive execution across multiple teams * Influence decision-making through strong communication, stakeholder management, and data-backed recommendations * Support process improvements, reporting frameworks, and operating models to improve scalability and partner experience **Analytics & Optimization** * Analyze partnership performance, customer behavior, campaign effectiveness, and commercial outcomes to generate actionable insights * Use data to identify trends, optimize investment decisions, and improve partnership ROI * Build business cases for new initiatives and present recommendations to senior stakeholders * Track key success metrics and maintain clear visibility on pipeline, performance, and impact **What You’ll Need to Succeed:** **Experience** * 7 – 10+ years of experience in strategic partnerships, account management, consulting, or a related commercial role * Strong experience managing external partners and driving commercial outcomes in a fast-paced, data-driven environment * Experience working with or within financial institutions, payment companies, loyalty ecosystems, or digital consumer platforms is highly preferred * Experience in e-commerce, travel, fintech, payments, or internet platforms is a strong plus * Proven track record of leading cross-functional initiatives from concept through execution **Skills & Competencies** * Strong commercial acumen with the ability to structure win-win partnerships and negotiate effectively * Excellent analytical and problem-solving skills, with the ability to convert data into clear business insights and actions * Strong project management capabilities with high attention to detail and ability to manage multiple priorities simultaneously * Strong stakeholder management and communication skills, including experience influencing senior internal and external stakeholders * Self-starter with a bias for action and ability to operate independently in an ambiguous environment * Comfortable working hands-on while also thinking strategically **Technical / Functional** * Strong Excel and PowerPoint skills; experience with SQL, Tableau, or data visualization tools is a plus * Ability to develop business cases, commercial models, and performance reporting frameworks * Familiarity with campaign execution, co-marketing partnerships, loyalty mechanics, or payment-related partnership models is beneficial **Language** * Fluency in English is required, and fluency in Bahasa Indonesia is strongly preferred.

The People team at Agoda is seeking a Senior Manager to lead the Global People Relations Services team based in Bangkok. This role involves managing a team of consultants who provide trusted guidance and operational support on complex employee matters, including performance concerns, misconduct, grievances, investigations, and disciplinary actions. The successful candidate will be responsible for ensuring high-quality, consistent, and compliant handling of sensitive workplace issues while strengthening manager decision-making and risk management. This position requires balancing business pragmatism with sound judgment in a fast-paced, multicultural environment. You will lead and develop a global team, deliver high-quality support on complex employee relations cases, and partner closely with Legal, Compliance, and HR Business Partners to establish robust case governance practices. Additionally, you will coach managers to handle difficult situations effectively and use data and insights to continuously improve people practices and service delivery models.

At Agoda, we bridge the world through travel. Our story began in 2005, when two lifelong friends and entrepreneurs, driven by their passion for travel, launched Agoda to make it easier for everyone to explore the world. Today, we are part of Booking Holdings [NASDAQ: BKNG], with a diverse team of over 7,000 people from 90 countries, working together in offices around the globe. Every day, we connect people to destinations and experiences, with our great deals across our millions of hotels and holiday properties, flights, and experiences worldwide. No two days are the same at Agoda. Data and technology are at the heart of our culture, fueling our curiosity and innovation. If you’re ready to begin your best journey and help build travel for the world, join us. The Performance Marketing team is looking for a strategic and data-driven Senior Manager to lead the marketing function for one of Agoda’s most strategic partnerships, owning the P&L, leading a team, and driving partnership strategy. This partnership generates millions in annual revenue across multiple whitelabel brands serving millions of travelers globally. This position sits at the intersection of strategic thinking and operational excellence — someone who can lead a team, shape marketing strategy, influence partnership direction, and drive measurable business impact through data-driven decision-making and complex stakeholder management. We’re looking for a proven leader who thrives in ambiguity, builds clarity through frameworks, and can lead complex cross-functional initiatives with discipline and influence, earning strong stakeholder trust and executive confidence. As a key player in the marketing and partnership ecosystem, you will work closely with partner marketing leadership, regional business development teams, and Agoda’s commercial and product teams to ensure marketing strategies align with business priorities and contribute directly to revenue goals. You’ll be responsible for end-to-end marketing leadership for the partnership. **What Makes This Role Unique** **Scale & Impact** * Own a full P&L for a multi-million dollar partnership * Direct control over budget allocation and investment levels across channels * Your optimization decisions drive both immediate ROI and long-term partnership health **Strategic Complexity** * Manage multiple brands with different customer profiles * Navigate the intersection of B2B partnership management and B2C performance marketing * Balance partner relationships with data-driven optimization * Influence partner marketing strategy while ensuring Agoda profitability targets **Channel Mastery & Technical Growth** **You’ll oversee the full marketing funnel:** * Metasearch (Google Hotel Ads, TripAdvisor, Trivago, Kayak) — optimize bidding strategies, feed management, price competitiveness * Paid Search (Google Ads, Bing) — keyword strategy, campaign structure, budget optimization * App Marketing (Google ACi, Apple ASA) — drive app adoption in key markets * Emerging Channels (SEO, email/CRM, customer marketing) — build new growth drivers * Advanced SQL for booking analysis and channel performance tracking * A/B testing and experimentation methodology with clear measurement frameworks * Marketing analytics including attribution modeling and incrementality measurement **Cross-Cultural Collaboration** * Weekly syncs with partner marketing team * Joint planning and collaborative problem-solving * Navigate cultural nuances in partnership management **Key Responsibilities** 1. Team Leadership & Development * Manage, mentor, and develop a team of 2-3 marketing specialists * Set team priorities and OKRs aligned to partnership goals * Conduct performance reviews and career development conversations * Foster a culture of experimentation, learning, and accountability 2. Strategic Marketing Leadership & P&L Ownership * Set overall marketing strategy and influence ROI targets; optimize investment levels to ensure we hit partnership goals * Guide team on channel strategies and ensure execution excellence * Own the full marketing P&L for the partnership * Design experimentation roadmap to validate strategic hypotheses * Monitor channel health and guide team to drill into anomalies or opportunities * Oversee dashboard/reporting development and team analytics capability 3. Analytics Strategy & Insights * Define analytics roadmap and experimentation strategy for the team * Write SQL queries to answer strategic business questions and guide team on complex analysis * Guide team on measurement frameworks and experiment design * Synthesize insights into executive-ready recommendations with business impact quantification * Build team capability in analytics and experimentation 4. Strategic Planning & Executive Stakeholder Management * Develop annual marketing roadmap and quarterly plans aligned to partnership goals * Lead weekly syncs with partner marketing leadership * Present quarterly business reviews to Agoda leadership (Director/VP level) * Own the annual planning process and budget allocation across channels * Partner with Agoda’s commercial and product teams on partnership optimization * Pitch strategic initiatives to partner executives and navigate differing viewpoints with influence and data 5. Program & Project Management * Lead large, multi-workstream initiatives end-to-end * Build detailed project plans with risk mitigation and milestone tracking * Establish governance cadence and reporting mechanisms * Ensure disciplined execution across markets and teams **Requirements** We’re looking for candidates who demonstrate: 1. Analytical & Technical Skills * SQL proficiency (daily usage for analysis; comfortable working with multiple tables and complex joins) * Strong analytical thinking with ability to translate data into actionable insights * Comfort with marketing analytics tools (Google Ads, attribution platforms, dashboards) * Bonus: Experience with experimentation design and statistical analysis * 7-10+ years in marketing, growth, or analytics roles 2. Marketing Channel Knowledge * Understanding of performance marketing fundamentals (PPC, metasearch, app marketing, or SEO) * Experience optimizing marketing campaigns toward ROI/profitability targets * Familiarity with attribution models and incrementality measurement * Background in digital marketing, growth marketing, or marketing analytics preferred 3. Leadership & Stakeholder Management * 5+ years people management experience or demonstrated team leadership * Ability to influence without direct authority in a matrix organization * Executive communication skills — comfortable presenting to VP/Director level stakeholders * Required: Complex stakeholder management including partner relationships at senior levels * Cultural sensitivity for cross-border collaboration 4. Execution Excellence * Exceptional project management discipline * Ability to manage multiple concurrent initiatives * Strong attention to detail without losing strategic altitude 5. Business Orientation * Understands P&L drivers and growth mechanics * Makes data-informed decisions * Focused on impact, not activity **What We Offer** Ownership & Impact * You’re not executing someone else’s strategy — you’re owning the outcomes * Test new ideas, run experiments, see direct impact on partnership performance * High visibility to leadership; your metrics are partnership KPIs Learning Environment * Work with Agoda’s best-in-class marketing practices * Experimentation culture with clear measurement and learning * Complex, ambiguous problems that build problem-solving skills

At Agoda, we bridge the world through travel. Our story began in 2005, when two lifelong friends and entrepreneurs, driven by their passion for travel, launched Agoda to make it easier for everyone to explore the world. Today, we are part of Booking Holdings [NASDAQ: BKNG], with a diverse team of over 7,000 people from 90 countries, working together in offices around the globe. Every day, we connect people to destinations and experiences, with our great deals across our millions of hotels and holiday properties, flights, and experiences worldwide. No two days are the same at Agoda. Data and technology are at the heart of our culture, fueling our curiosity and innovation. If you’re ready to begin your best journey and help build travel for the world, join us. **Get to Know our Team:**The Customer Experience Group (CEG) of Agoda effectively serves our customers and partners to ensure satisfying results. This great task is accomplished with the support of our Global Service Verticals (GSV) team. We serve as the backbone for CEG’s global operations. Our team is comprised of project managers, process owners, analysts, and talent management. Together we work nonstop to improve the quality and efficiency of our customer and partner support processes. We are a very data-driven environment, eager to move fast and learn through experimentation. A clear focus on supporting our customers and partners is bolstered by a strong, entrepreneurial culture that enriches us and Agoda’s business performance. This role is within the **Operational Excellence and Automation team**, which is a part of CEG’s Global Service Verticals. The team focuses on driving end‑to‑end customer experience and process improvements, and scaling impact through automation, AI, and tooling across both customer-facing and agent-facing journeys. **The Opportunity:**This role is responsible for leading a portfolio of global operational excellence and automation initiatives in the Customer Experience Group (CEG), with a focus on: (i) automation, AI, and tooling to enhance customer and agent experience, and (ii) process optimization and CX improvements across the post‑booking customer journey. You will lead a high‑performing team of project managers/experts to drive measurable impact on customer satisfaction, efficiency, quality, and cost. The role combines strategic problem solving, hands‑on data-driven execution, and strong stakeholder management with both technical (Product/Tech/Data) and non-technical (Operations/Support/Commercial) teams. **In this Role, you’ll get to:** **Lead and Own a Portfolio of Transformational Initiatives** * Own from end‑to‑end a collection of projects and/or areas of business in CEG (global coverage), spanning automation/AI and process excellence initiatives. * Prioritize, plan, and drive initiatives that improve mission‑critical metrics: customer satisfaction (e.g., CSAT), service levels, automation quality, productivity, cost efficiency, and employee/agent engagement. * Ensure CEG readiness to support Agoda’s new business and product initiatives by working closely with Product, Engineering, Data, Marketing, Strategic Partnerships, Partner Services, Finance, Legal, and other CEG teams. **Drive Automation & AI driven solutions** * Identify opportunities to leverage automation, AI, and tooling across customer and agent journeys (e.g., self‑service, workflow automation, AI quality testing). * Partner with Product Management / Technology / CEG teams to design, prioritize, and implement solutions, from experimentation and configuration through to global rollout and impact measurement. * Oversee the configuration and governance of operational flows and low‑code/automation tools, ensuring solutions are robust, scalable, and aligned with business goals and CX standards. **Shape End‑to‑End Customer & Process Improvements** * Continuously improve CEG end‑to‑end processes across the post‑booking journey to remove pain points, and improve operational performance through targeted initiatives and data driven insights. * Own and evolve frameworks and roadmaps for how we continuously improve our internal Standard Operating Procedures (SOPs) and related processes; balancing CX/PX outcomes vs. efficiency/cost. * Drive strategic initiatives across CEG such as improving Localization support in key growth markets, regulatory initiatives and partner closely with our commercial teams in order to improve partner/supplier pain points. * Define clear problem statements and build business cases to define and prioritize customer/partner pain points and success metrics. **Lead and Develop a High‑Performing Team** * Set long‑term vision, strategy, and annual/quarterly OKRs for your team, aligning with CEG and Agoda-wide priorities. * Manage and coach a team of project managers (and potentially people managers), building talent, capability, and succession within the Operational Excellence and Automation team. * Provide structured feedback, mentoring, and support to enable your team’s growth and to consistently raise the bar for quality and impact. * Build trusted relationships with senior leaders and stakeholders across CEG and other functions, effectively influencing priorities and decisions. * Monitor project milestones, identify risks and dependencies, troubleshoot issues, and implement mitigation plans—acting at all times as the ultimate owner of the portfolio’s outcomes. **What you’ll Need to Succeed:** **Experience & Background** * At least 8–10+ years of experience in project/program management, operations, customer experience, process improvement, strategy, management consulting, or similar fields. * Significant people leadership experience, including building and managing high‑performing teams (ideally including people managers and individual contributors). * Proven track record of leading complex, cross‑functional initiatives from idea to implementation, with clear, measurable business impact. * Experience working closely with Product/Technology/Data teams on technical or automation/AI-focused projects is highly advantageous. **Technical & Analytical Skills** * Strong analytical mindset; comfortable with numbers and quantitative problem solving. Able to define analysis structures, interpret data, challenge existing metrics, and make recommendations. * Familiarity with data and analytics tools (e.g., SQL, Tableau, Metabase, VBA, or similar) and experience leveraging them to drive decisions. * Comfort working with or overseeing workflow / automation / agent guidance tools, and the ability to engage in technical discussions with Product/Engineering/Data teams. Coding ability is a plus (you have to be willing to learn) * Exposure to AI/ML‑driven solutions in an operational or CX context (e.g., chatbots, recommendation engines, routing, classification, or decision support tools) is a strong plus. **CX, Process, and Delivery Skills** * Demonstrated experience in process improvement and CX transformation, ideally in operations or customer support environments. * Strong project and stakeholder management skills, with the ability to manage multiple initiatives in parallel, structure complex problems, and orchestrate cross‑functional teams. * Experience defining and driving improvements in KPIs such as CSAT, NPS, SLAs, handle time, productivity, or cost‑to‑serve. **Leadership, Communication & Ways of Working** * Excellent communication and presentation skills in English, with the ability to influence and align stakeholders at all levels, including senior leadership. * Ability to work effectively in a fast‑paced, dynamic, multicultural environment, comfortable with ambiguity and experimentation in a high‑velocity setting. * A growth mindset and positive attitude: proactive, hands‑on, detail‑oriented, and with a strong sense of ownership and accountability. * Eagerness to pitch new ideas, take initiative, and seek out opportunities for improvement; comfortable giving and receiving feedback. * Professional experience with Microsoft Office tools (e.g., Excel, Word, PowerPoint). Experience with collaboration and project tracking tools is a plus. **What we offer** * Competitive compensation package (relocation support and visa support provided for successful overseas candidates) * Exciting, high‑impact career opportunity with a major global OTA, including potential moves between teams and global locations. You will interact with departmental senior leadership regularly. * Dynamic, multinational tech environment with colleagues from diverse educational and professional backgrounds. * Continuous learning and development opportunities through corporate learning programs. * Modern office space and convenient location at the heart of Bangkok Metropolitan, Hub of Asia. #### Please review our Hiring Process Guidelines before your interview — click [here](https://careersatagoda.com/interview/)to learn how interviewing at Agoda works. ### **Discover more about working at Agoda** * Agoda Careers[https://careersatagoda.com](https://careersatagoda.com/) * Facebook[https://www.facebook.com/agodacareers/](https://www.facebook.com/agodacareers/) * LinkedIn[https://www.linkedin.com/company/agoda](https://www.linkedin.com/company/agoda) * YouTube[https://www.youtube.com/agodalife](https://www.youtube.com/agodalife) **Equal Opportunity Employer** At Agoda, we pride ourselves on being a company represented by people of all different backgrounds and orientations. We prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and innovation. Employment at Agoda is based solely on a person’s merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics. We will keep your application on file so that we can consider you for future vacancies and you can always ask to have your details removed from the file. For more details please read our [privacy policy](https://careersatagoda.com/privacy-statement). ## Apply Now Associate Director / Principal Project Manager / Senior Project Manager, Operational Excellence & Automation team, Customer Experience Group (Based in Bangkok, Thailand | Relocation Provided) +93 This role is based in Bangkok, are you willing to relocate? (Relocation provided) How many years of relevant full-time experience do you have? (Excluding internship) Which statement best describes your experience with data analysis and visualization tools, for example, SQL / Tableau / ClickView / SAAS / Google Analytics / VBA...? Are you presently employed by any company within the Booking Holdings group, including but not limited to Kayak, OpenTable, Booking.com, Rental Cars, RocketMiles, FareHarbor, HotelsCombined, CheapFlights, Momondo, Priceline, or Getaroom? In which country/region are you currently based? How did you hear about this job? To avoid actual or perceived impairment of our parent company’s independent auditor – Deloitte and to comply with applicable regulations of Securities and Exchange Commission of the United States, we need to seek approvals from our parent company before starting the interview process. With this, please confirm if you are currently or formerly have been associated with Deloitte or any of its subsidiary entities at any time including but not limited to any time as a direct employee, director, contractor, major shareholder, intern etc.? Email me about other job openings within the Booking Holding’s entities and recruitment-related newsletters  By submitting your Application you confirm you have read and agreed to Agoda applicants [Privacy statement](https://careersatagoda.com/privacy-statement/).

You will serve as a core delivery lead for complex international tax engagements, including BEPS 2.0 Pillar Two and cross-border structuring. You will prepare high-quality technical outputs such as advisory reports and impact assessments for senior leadership review. You will manage multi-jurisdictional projects independently, coordinating regional teams and ensuring high-quality delivery across advisory and compliance phases. You will engage directly with clients' finance and tax leadership to build trusted relationships through clear communication and reliable execution.

You will lead internal audit engagements by performing comprehensive risk assessments, developing risk models and audit plans, and executing detailed audit programs to evaluate control effectiveness. You will manage special projects including internal control gap analysis, compliance reviews, and breach investigations while advising project teams on business impact and improvement recommendations. Additionally, you will review deliverables for client management and audit committees, monitor work progress against budgets, and assist with business development activities such as proposal preparation and client presentations. As a leader at Deloitte, you will develop high-performing teams through meaningful development opportunities and collaborate effectively to build productive relationships. You will align your team to key objectives, make informed decisions that impact sustainable financial performance, and influence stakeholders positively by leading with integrity. You will also apply your understanding of disruptive trends to recommend changes in line with leading practices.

At Agoda, we bridge the world through travel. Our story began in 2005, when two lifelong friends and entrepreneurs, driven by their passion for travel, launched Agoda to make it easier for everyone to explore the world. Today, we are part of Booking Holdings [NASDAQ: BKNG], with a diverse team of over 7,000 people from 90 countries, working together in offices around the globe. Every day, we connect people to destinations and experiences, with our great deals across our millions of hotels and holiday properties, flights, and experiences worldwide. No two days are the same at Agoda. Data and technology are at the heart of our culture, fueling our curiosity and innovation. If you’re ready to begin your best journey and help build travel for the world, join us. **Get to Know our Team:** In Agoda’s Engineering department, we build the scalable and fault-tolerant systems. Our systems cover all major areas of our business: website, mobile apps, affiliate apis, inventory and pricing, product information, customer data, communications, partner data, booking systems, payments, finance and more. These mission-critical systems change frequently with dozens of releases per day, so we must employ state-of-the-art CI/CD, experimentation and advanced testing techniques in order to make sure everything works without any downtime. We also ensure that our systems are self-healing, responding gracefully to extreme loads or unexpected input. In order to accomplish this, we use state-of-the-art languages like React, Redux state management, Javascript, Kotlin, Scala, data technologies like Kafka, Aerospike and Big Data, and agile development practices. Most importantly though, we hire great people from all around the world and empower them to be successful. Whether you’re building new projects like Flights and Packages or innovating on the latest fintech idea or reimagining our existing business, you’ll make a big impact as part of our Engineering team. **The Opportunity:** The Senior Engineering Manager role at Agoda is one of the most significant and challenging roles in Technology. The right candidate has both deep technical knowledge and exhibits extremely strong leadership and people development skills. They should also have experience leading large engineering teams and managing managers. **In this Role, you’ll get to:** * Manage large engineering teams * Directly manage engineering managers and star engineers. * Provide technical input into new business ideas * Work with senior leadership up to C-level * Work and drive initiatives outside of your core team * Build and guide the technical roadmap for your area * Take ownership of major projects that are strategic to Agoda. * It’s important to have a love of engineering and a passion for building things elegantly and at scale. Staying in touch with where the industry is going is crucial, and it’s important to have strong opinions about how systems should be architected, engineered, and maintained. * Developing people – Despite our investment and belief in technology, people are still our greatest asset. The right candidate will have a keen interest in developing people: inspiring those around them so they can achieve their potential. Being able to bring A-players such as yourself from outside and integrating them into the business will also be important. **What you’ll Need to Succeed:** * Experience managing large engineering teams (>25 people) * Experience hiring and managing engineering managers * Experience developing future engineering managers from within the company * Experience rapidly growing a team * Experience communicating to C-level * At least 5 years of experience managing engineering teams, 10+ years of experience in software engineering. * Demonstrable experience as a system owner with operational responsibility * Able to operate with autonomously: making decisions, setting KPIs, with a strong sense of ownership * Extremely proficient in at least one programming language (React, Javascript, Kotlin, Scala, Java, C#) * Knowledge in scale, microservices and clean architecture. * A focus on velocity and quality, along with the right engineering metrics to guide and improve these. * Excellent people management and communication skills. * Minimum a B.S. in Computer Science or quantitative field; **It’s great if you have many of these:** * Proficiency in range of backend programming languages. * Experience in data engineering * Have experience managing in a data driven company with experience analyzing and working with Big Data * A key player at an Internet company that is at scale with large numbers of users and transactions per second * Worked on global projects serving world markets with distributed data centers. * Experience in Fintech / Financial Systems

At Agoda, we bridge the world through travel. Our story began in 2005, when two lifelong friends and entrepreneurs, driven by their passion for travel, launched Agoda to make it easier for everyone to explore the world. Today, we are part of Booking Holdings [NASDAQ: BKNG], with a diverse team of over 7,000 people from 90 countries, working together in offices around the globe. Every day, we connect people to destinations and experiences, with our great deals across our millions of hotels and holiday properties, flights, and experiences worldwide. No two days are the same at Agoda. Data and technology are at the heart of our culture, fueling our curiosity and innovation. If you’re ready to begin your best journey and help build travel for the world, join us. ## Get to know our team In Product, ideas come alive. The world moves fast, and our culture is built on ownership, speed, and minimal bureaucracy. This is the environment that empowers you to make decisions, move quickly, and do what you believe is right. Our Product Managers move fast, learn from failure, and continuously iterate. As a product-centric organization, we work cross-functionally to build products from conception to launch, bringing together engineering, design, data, and business teams. Agoda Product Managers work closely with executive leadership and have high visibility across the organization, with direct impact on the company’s growth and strategy. We put travelers first and aim to create exceptional travel experiences through innovative product thinking. ## The opportunity This role is based in Bangkok/Tokyo based. Our Senior Product Managers are analytical, hands-on, and highly data-driven. They are responsible for building products end-to-end, using analysis, experimentation, and rapid iteration to create solutions that are tailored to traveler needs. As our next Senior Product Manager, Localization (Japan Market), you will define product strategy and drive execution for experiences serving Japanese travelers. You will partner closely with senior cross-functional stakeholders to identify opportunities, build impactful products, and deliver high-quality solutions for the Japan market. You will work with dedicated engineering resources that you help prioritize and allocate. We expect you to be hands-on, spend meaningful time with your SCRUM teams, and bring strong product judgment, experimentation mindset, and execution rigor. This role offers the opportunity to shape localized experiences at scale and influence how Agoda serves one of its key markets. This is an Individual Contributor role. ## In this role, you’ll get to * Develop a deep understanding of the online travel ecosystem, market dynamics, competitive landscape, and user needs in the Japan market * Define, build, launch, and optimize products and features through testing, experimentation, and rapid iteration * Drive localization initiatives that improve the experience for Japanese travelers across the product journey * Partner closely with Engineering, Marketing, Legal, Design, Analytics, and other cross-functional teams to deliver high-impact solutions * Translate market insights, customer needs, and business priorities into clear product strategies and roadmaps * Use data and quantitative analysis to identify opportunities, prioritize effectively, and measure product performance * Collaborate across regions, product areas, and functions to solve complex problems and drive meaningful business impact ## What you’ll need to succeed * Bachelor’s degree in a technical or quantitative field such as Computer Science, Statistics, Engineering, Mathematics, or a related discipline * Proven ability to use analytics and quantitative methods to inform strategy, prioritization, and decision-making * Strong data skills, with the ability to independently analyze performance and generate actionable insights * Excellent communication skills in either Japanese with the ability to communicate complex ideas clearly and influence a wide range of stakeholders * Excellent communication skills in English, with the ability to communicate complex ideas clearly and influence a wide range of stakeholders * Proven experience in Japan market localization, with a deep understanding of Japanese consumers, market dynamics, and local product requirements * Experience developing, launching, and optimizing products in a fast-paced environment * Experience leading product strategy, go-to-market thinking, and cross-functional product development discussions * Strong entrepreneurial mindset and analytical problem-solving skills, with the ability to break down complexity and drive change * Hands-on approach with a strong sense of ownership and execution ## It’s great if you have * MBA or Master’s degree in Mathematics, Economics, Computer Science, Statistics, or a related field * Experience with data tools such as SQL, Python, R, or equivalent #### Please review our Hiring Process Guidelines before your interview — click [here](https://careersatagoda.com/interview/)to learn how interviewing at Agoda works. ### **Discover more about working at Agoda** * Agoda Careers[https://careersatagoda.com](https://careersatagoda.com/) * Facebook[https://www.facebook.com/agodacareers/](https://www.facebook.com/agodacareers/) * LinkedIn[https://www.linkedin.com/company/agoda](https://www.linkedin.com/company/agoda) * YouTube[https://www.youtube.com/agodalife](https://www.youtube.com/agodalife) **Equal Opportunity Employer** At Agoda, we pride ourselves on being a company represented by people of all different backgrounds and orientations. We prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and innovation. Employment at Agoda is based solely on a person’s merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics. We will keep your application on file so that we can consider you for future vacancies and you can always ask to have your details removed from the file. For more details please read our [privacy policy](https://careersatagoda.com/privacy-statement). **Disclaimer** We do not accept any terms or conditions, nor do we recognize any agency’s representation of a candidate, from unsolicited third-party or agency submissions. If we receive unsolicited or speculative CVs, we reserve the right to contact and hire the candidate directly without any obligation to pay a recruitment fee. ## Apply Now Senior Product Manager (Japanese Speaking) – Bangkok or Tokyo Based Are you open to relocate to Bangkok or Japan? Are you open to an Individual Contributor position? Do you have strong data skills and a technical background (e.g. SQL, Python, R, or equivalent)? Do you as a candidate have a personal relationship with a current Agoda employee? If yes, please indicate how you know the employee? What is the employee’s name? Are you presently employed by any company within the Booking Holdings group, including but not limited to Kayak, OpenTable, Booking.com, Rental Cars, RocketMiles, FareHarbor, HotelsCombined, CheapFlights, Momondo, Priceline, or Getaroom? In which country/region are you currently based? Do you allow us to provide you TEXT/SMS updates of your interview process? We may engage with a service provider to do so. How did you hear about this job? Are you proficient in either of these languages at a business level? Do you agree to Agoda’s use of personal data from your application to improve our recruitment experience? We may collaborate and share your data with third-party providers for recruitment purposes and you may ask to remove your data at any time. We collect your gender information for diversity, equity & inclusion monitoring purposes. It is entirely voluntary to answer the question below. By choosing “prefer not to disclose”, your candidacy will not be impacted. To avoid actual or perceived impairment of our parent company’s independent auditor – Deloitte and to comply with applicable regulations of Securities and Exchange Commission of the United States, we need to seek approvals from our parent company before starting the interview process. With this, please confirm if you are currently or formerly have been associated with Deloitte or any of its subsidiary entities at any time including but not limited to any time as a direct employee, director, contractor, major shareholder, intern etc.? Email me about other job openings within the Booking Holding’s entities and recruitment-related newsletters