This role involves managing onsite agent processes and execution, including headcount planning, seller pitching, productivity optimization, cost management, and budgeting. The position also requires planning truck capacity based on forecasted order volume, analyzing post-campaign performance, and overseeing the end-to-end seller migration process. The candidate will track performance metrics to ensure alignment with OKRs and design initiatives to enhance seller experience and operational efficiency.
This role is based at Nawaplastic Industries Co., Ltd. - SCG Chemicals (SCGC) in Bangkok. The Marketing Executive is responsible for market intelligence, analyzing trends and competitor activities to identify business opportunities. The position involves developing and executing product and segment marketing strategies, including positioning, pricing, and portfolio management. The role requires cross-functional collaboration with Sales, Product Development, and Technical Service teams to ensure successful product commercialization and achieve business objectives.
**Position Summary**
The Manager, CE AV Product Management is responsible for driving the growth, competitiveness, and long-term direction of the AV category in Thailand. This role shapes the local product strategy, leads cross-functional go-to-market execution, and ensures strong category performance across offline and online channels. The position requires strong business acumen, data-driven decision-making, and an ability to collaborate across multiple functions to deliver sustainable market share and profitability.
**Role and Responsibilities**
## **Key Responsibilities**
### **1. Product & Category Strategy**
* Develop and execute localized product strategies aligned with global direction and Thai market dynamics.
* Analyze consumer trends, competitor movements, pricing structures, and channel requirements to shape category roadmap.
* Identify portfolio gaps and recommend new models, specs, or assortment adjustments to strengthen market position.
### **2. Go-to-Market (GTM) & Launch Excellence**
* Lead end-to-end GTM planning and execution for new product launches, including positioning, messaging, training content, and retail readiness.
* Coordinate closely with Sales, Online Business, Marketing, and SCM teams to ensure a flawless launch process.
* Manage launch KPIs (sell-in, sell-through, awareness, premium mix) and initiate corrective actions where needed.
### **3. Marketing, Promotion, and Demand Generation**
* Develop annual/category marketing plans covering ATL, BTL, digital, and influencer activities.
* Design data-driven promotional schemes tailored for Modern Trade, pure players, marketplaces, and retailer.com.
* Collaborate with advertising/media agencies to deliver efficient campaigns that maximize ROI and category visibility.
### **4. Business & P&L Management**
* Manage category P&L view, including pricing, profitability, and marketing investment planning.
* Monitor weekly/monthly performance, sell-in/out trends, inventory, and competitive activities to drive corrective action.
* Support retail visibility, merchandising, and online content optimization to grow share—especially in premium AV segments.
### **5. Cross-functional Leadership & Operations**
* Lead cross-functional collaboration with Sales, SCM, Finance, Service, Retail Management, and HQ.
* Drive demand forecasting, SKU planning, and allocation strategies across channels.
* Influence decision-making internally by presenting clear insights, recommendations, and business cases.
### **6. Additional Duties**
* Perform other tasks assigned by the Manager or Head of PM, including support for strategic initiatives such as online channel acceleration or category expansion
**Skills and Qualifications**
## **Qualifications**
* Bachelor’s or Master’s degree in Marketing, Business Administration, Economics, or related fields.
* Minimum 5 years of experience in product management, trade marketing, category management, or brand management within CE/AV, durable goods, or FMCG.
* Proven track record in driving product launches, managing category performance, and leading cross-functional execution.
* Strong understanding of Thai retail environment across Modern Trade, pure players, retailer.com, and online marketplaces.
* Strong commercial acumen and understanding of pricing, promotion, and profitability drivers.
* Highly analytical and able to translate market/consumer data into actionable insights.
* Excellent project management skills with the ability to lead multiple initiatives simultaneously.
* Creative, consumer-centric, and able to craft clear product stories.
* Strong communication skills in both Thai and English.
* High resilience, agility, and sense of urgency in a fast-paced market environment.
* Proficiency in MS Office; familiarity with digital measurement tools is an advantage.
* Please visit [Samsung membership](https://account.samsung.com/membership/pp) to see Privacy Policy, which defaults according to your location. You can change Country/Language at the bottom of the page. If you are European Economic Resident, please click [here](https://europe-samsung.com/ghrp/PrivacyNoticeforEU.html).
By continuing to use and navigate this website, you are agreeing to the use of cookies.
Date:8 Sept 2026
Service Line / Portfolios:Clients & Industries
Location:
Bangkok, TH
**Job Responsibilities:**
* Conduct structured market and industry research and summarize key insights
* Maintain and update internal databases and tracking systems
* Support cross-team administrative coordination and reporting
**Qualifications:**
* Undergraduate students (Year 3–4 preferred) in Economics, Business Administration, or related fields
* Strong research, analytical, and data interpretation skills
* Detail-oriented with good organisational skills
* Ability to work collaboratively with cross-functional teams
* Proficiency in Microsoft Office (Excel and PowerPoint required)
* Good command of English (written and verbal)
Requisition ID:116373
In Thailand, the services are provided by Deloitte Touche Tohmatsu Jaiyos Co., Ltd. and other related entities in Thailand ("Deloitte in Thailand"), which are affiliates of Deloitte Southeast Asia Ltd. Deloitte Southeast Asia Ltd is a member firm of Deloitte Touche Tohmatsu Limited. Deloitte in Thailand, which is within the Deloitte Network, is the entity that is providing this Website.
This role focuses on supporting brand management and marketing operations within the Jingjai Market category. You will assist in coordinating marketing activities to ensure smooth execution of campaigns and initiatives. The position requires close collaboration with various teams to maintain brand consistency and drive engagement. You will handle operational tasks that contribute to the overall success of marketing strategies and customer satisfaction.
The Mobility team is a core business unit responsible for managing and optimizing transport services across the country. This role focuses on growing Grab's premium and new transport business markets, including services like GrabCar Premium and GrabDriveYourCar. You will lead strategic initiatives and guide special projects from planning through to successful execution. The position requires a strategic thinker with a growth mindset to drive business performance and operational success.
You will take high ownership of your workstreams, using critical thinking and data-driven analysis to navigate challenges and optimize performance. The role involves leading both strategy and operations, requiring the ability to work independently in a fast-paced environment. You will collaborate with a team of intelligent professionals to deliver daily best transportation services and create earning opportunities for drivers.
The role leads growth and strategy projects for GrabFood’s Grab Marketing Service, campaigns, and monetization. Responsibilities include analyzing merchant and customer data, designing and testing marketing packages, pricing, preparing go-to-market materials, creating operational processes, setting up campaigns, monitoring performance, and building reports and dashboards.
The position works with Product, Marketing, Business Development, and Account Management teams. It requires a relevant bachelor’s degree, up to three years of related experience, strong Excel and Tableau proficiency, preferred working SQL knowledge, quantitative analysis skills, and demonstrated end-to-end project execution and stakeholder alignment. Professional spoken and written Thai and English are required.
The AFC Operations Manager at UOB Thailand oversees Accounts Receivable management in line with bank policies, aiming to maximize recoveries, minimize bad debts, and maintain customer relationships while complying with relevant laws and regulations. Responsibilities include credit evaluation, monitoring of loans and credit facilities, debt recovery, customer relationship management, reporting and analysis, staff training, and audit preparation.
The role requires a Bachelor's degree in Finance, Business Administration, or a related field, at least 5 years of experience in credit management or debt recovery (preferably in a financial institution), strong credit risk assessment knowledge, familiarity with Thai lending and debt recovery regulations, leadership skills, and proficiency in English, Thai, and Microsoft Office.
The Institution Settlement role sits within the Operations Department of Kiatnakin Phatra Securities, providing middle to back office support for institutional clients. The position reports to the Head of Cash & Settlement team and handles trade processing, confirmation and settlement for stock borrowing, portfolio swap, onshore SET equity products, and offshore/global investment products, as well as cash and securities movements, collateral handling, regulatory reporting, and process improvements.
Candidates need a Bachelor's or Master's degree in a business-related field and 1-3 years of back office or operations experience in equity, global investment, or custodian/securities. The role requires good written and spoken English, strong administrative skills, the ability to work under pressure, sound judgement, and a service-minded team player attitude.
Product Owner role at Kiatnakin Phatra Bank Public Company Limited (KKP) in Bangkok, within the Marketing & Product Development function. The position is responsible for building and developing business capabilities, transforming KKP products and services for digital channels, and collaborating with cross-functional teams to launch product releases on time while improving customer experience.
The role requires a bachelor's degree in business administration, computer science, or a related field, along with experience as a product owner, business analyst, or in a related area. Candidates should have strong analytical, interpersonal, and communication skills, a proactive attitude, and familiarity with Agile methodology is considered an advantage.
