At Agoda, we bridge the world through travel. Our story began in 2005, when two lifelong friends and entrepreneurs, driven by their passion for travel, launched Agoda to make it easier for everyone to explore the world. Today, we are part of Booking Holdings [NASDAQ: BKNG], with a diverse team of over 7,000 people from 90 countries, working together in offices around the globe. Every day, we connect people to destinations and experiences, with our great deals across our millions of hotels and holiday properties, flights, and experiences worldwide. No two days are the same at Agoda. Data and technology are at the heart of our culture, fueling our curiosity and innovation. If you’re ready to begin your best journey and help build travel for the world, join us. **Get to know our team:** The Performance Marketing Team of Agoda is a world leader in online marketing. This department is highly data-driven and focused on developing at-scale marketing programs that improve the lifetime value of Agoda customers through measurable marketing programs and channels. The team is a blend of the best analysts, marketing strategists, and data scientists in the world. The marketing leadership at Agoda has deep experience in data science, product, strategy, and other marketing fields and has built an organization that thrives on data, creative ideas, and technology. The Performance Marketing Team also fosters a great learning environment. You will be able to learn and grow by working closely with experts from a variety of backgrounds from all over the world. Due to continued expansion, there are multiple analyst roles within the marketing team across different marketing channels. While the scope will vary depending on these channels, here are some examples: * Experimentation and optimizing campaign performance: Experiment with ads/campaign structures and bidding& pricing strategies on partners such as Google, Bing, TripAdvisor, Trivago, and other search engines. Adapt to new product features and roll out changes from successful tests. * Modeling: Analyze vast amounts of data generated by experiments, develop predictive models using data science techniques (e.g. understanding the impact on bookings from large-scale TV campaigns or demand elasticity from pricing optimization), and liaise with product teams on an implementation roadmap * Reporting, analysis, and insights: Building dashboards to track performance, derive insights, understand growth levers, and communicate recommendations via presentations to stakeholders **What you’ll Need to Succeed:** * Bachelor’s degree or higher from top university in a quantitative subject e.g. computer science, mathematics, engineering business, science, or relevant field of study * 4+ years experience in data crunching from top-tier consulting, investment banking, private equity or strategy/business role for a fast-growing global tech company * Experience in one or more data analysis packages or databases, e.g. SQL, SAS, R, SPSS, Python, VBA and visualization tools, e.g. Tableau, Power BI, etc. * Excellent verbal and written communication skills in English * Ability to move fast and be efficient, making decisions on objective data evidence * Innate desire to take ownership, make an impact and influence outcomes * Excellent organizational skills, attention to detail and ability to work independently **It’s great if you have:** * Experience in digital marketing or e-commerce * Experience with A/B testing and other testing metrics * Strong presentation and negotiation skills #STRA#ANLS#MRKT#3#LI-TR2 #sanfrancisco #sanjose #losangeles #sandiego #oakland #denver #miami #orlando #atlanta #chicago #boston #detroit #newyork #portland #philadelphia #dallas #houston #austin #seattle #washdc #tirana #yerevan #sydney #melbourne #perth #vienna #graz #linz #baku #minsk #brussels #antwerp #ghent #charleroi #liege #saopaolo #sofia #toronto #vancouver #montreal #shanghai #beijing #shenzhen #zagreb #cyprus #prague #Brno #Ostrava #copenhagen #cairo #alexandria #giza #estonia #helsinki #paris #nice #marseille #rouen #lyon #toulouse #tbilisi #berlin #munich #hamburg #stuttgart #cologne #frankfurt #dusseldorf #dortmund #essen #Bremen #leipzig #dresden #hanover #nuremberg #athens #hongkong #budapest #bangalore #newdelhi #jakarta #bali #bandung #dublin #telaviv #milan #rome #naples #turin #palermo #venice #bologna #florence #tokyo #osaka #yokohama #nagoya #okinawa #fukuoka #sapporo #amman #irbid #riga #beirut #tripoli #vilnius #luxembourg #kualalumpur #malta #chisinau #amsterdam #oslo #jerusalem #manila #warsaw #krakow #sintra #lisbon #porto #braga #cascais #loures #amadora #almada #doha #alrayyan #bucharest #moscow #saintpetersburg #riyadh #jeddah #mecca #medina #belgrade #singapore #bratislava #capetown #johannesburg #seoul #barcelona #madrid #valencia #seville #bilbao #malaga #oviedo #alicante #laspalmas #zaragozbanga #stockholm #zurich #geneva #basel #taipei #tainan #taichung #kaohsiung #Phuket #bangkok #istanbul #ankara #izmir #dubai #abudhabi #sharjah #london #manchester #liverpool #edinburgh #kiev #hcmc #hanoi #sanaa #taiz #aden #gibraltar #marrakech #lodz #wroclaw #poznan #Gdansk #szczecin #bydgoszcz #lublin #katowice #rio #salvador #fortaleza #brasilia #belo #belem #manaus #curitiba #portoalegre #saoluis data representation data analysis SQL data analytics analytics python (programming language) data mining data science r (programming language) tableau analytical skills data visualization databases business analysis business intelligence (bi) microsoft sql server machine learning statistics power bi

At Agoda, we bridge the world through travel. Our story began in 2005, when two lifelong friends and entrepreneurs, driven by their passion for travel, launched Agoda to make it easier for everyone to explore the world. Today, we are part of Booking Holdings [NASDAQ: BKNG], with a diverse team of over 7,000 people from 90 countries, working together in offices around the globe. Every day, we connect people to destinations and experiences, with our great deals across our millions of hotels and holiday properties, flights, and experiences worldwide. No two days are the same at Agoda. Data and technology are at the heart of our culture, fueling our curiosity and innovation. If you’re ready to begin your best journey and help build travel for the world, join us. #### Get to know our team The B2B Digital Marketing team sits within Agoda’s B2B Marketing organization and is responsible for delivering high‑quality, scalable marketing campaigns for our partners across B2B2C channels. We work closely with Commercial, Product, Data, and regional Marketing teams to ensure campaigns are efficiently executed, performance is clearly measured, and partners receive actionable, data‑driven recommendations that drive value for both Agoda and our partners. Our mission is to balance operational excellence with growth impact— building repeatable, scalable frameworks that allow us to support dozens of partners at once, while still delivering insights tailored to each partner’s performance and business context. #### The role As Manager, B2B Digital Marketing, you will own the end‑to‑end marketing delivery for partner campaigns, manage a small team, and play a critical role in shaping how we operate and scale partner marketing.This role sits at the intersection of people management, analytics, process optimization, and value creation. You’ll ensure campaigns run smoothly and efficiently, while also continuously improving performance through insight‑driven recommendations, standardized frameworks, and better tools. #### What you will be doing ##### Campaign Delivery & Partner Marketing * Own the delivery of B2B partner marketing campaigns across channels, ensuring timely execution, high quality, and consistent standards. * Oversee campaign planning, setup, monitoring, and post‑campaign analysis. * Ensure partners receive clear insights on performance and actionable recommendations to improve outcomes. ##### Process Management & Optimization * Design, improve, and document end‑to‑end marketing delivery processes to increase efficiency, reliability, and output quality. * Identify operational bottlenecks and drive continuous improvement through tooling, automation, and clearer workflows. * Establish SLAs, quality checks, and governance to ensure campaigns run smoothly at scale. ##### Analytics, Insights & Value Creation * Analyze campaign performance to understand what works, what doesn’t, and why. * Identify drivers of success across partners and campaign types (e.g., formats, targeting, budget allocation, creatives). * Translate insights into practical recommendations that increase campaign effectiveness and average value per partner. * Use data to prioritize efforts and guide partners toward higher‑impact marketing actions. ##### Scalable Frameworks & Tooling * Build standardized frameworks, playbooks, and tools that allow the team to manage and improve tens of partners simultaneously. * Balance standardization with flexibility by enabling customizable recommendations based on partner performance data and business context. * Partner with Data, Product, and Marketing Ops to scale solutions through dashboards, templates, and self‑serve tools where possible. ##### Leadership & Stakeholder Management * Manage, coach, and develop 2 direct reports; set clear goals, structures, and feedback loops. * Communicate confidently with internal stakeholders and external partners, simplifying complex data into clear narratives and next steps. * Act as a trusted point of contact for B2B marketing delivery and performance discussions. #### What you’ll need to succeed * 5+ years of experience in data‑driven marketing, operations, analytics, consulting, or growth roles, ideally in tech, e‑commerce, travel, or B2B environments. * Consulting experience is a strong plus * Strong SQL skills(must‑have) with the ability to independently analyze large datasets and draw clear conclusions. * Proven experience improving processes, frameworks, or operating models in a complex or scaling environment. * Strong analytical mindset with the ability to connect data to business impact and practical recommendations. * Excellent communication and stakeholder management skills— able to influence, educate, and align both internal teams and partners. * People management experience or clear readiness to manage and develop others. * Bachelor’s degree #### It’s great if you have * Background in management consulting, internal strategy, or operations excellence roles. * Experience building standardized playbooks or scalable partner programs. * Familiarity with marketing performance metrics and experimentation concepts. * Experience working with dashboards (e.g., Tableau or similar BI tools). * Exposure to B2B, affiliate, partner marketing, or marketplace models. ###### #Bengaluru #SãoPaulo #Delhi #NewYorkCity #Nigeria #London #Hyderabad #Pune #Mumbai #Colombia #Paris #Jakarta #Chennai #SanFrancisco #WashingtonDC #Toronto #Pakistan #LosAngeles #Dallas #Chicago #Kenya #Boston #Shanghai #Egypt #BuenosAires #Manila #Netherlands #Singapore #RioDeJaneiro #Beijing #Atlanta #Sydney #Madrid #Vietnam #SaudiArabia #Peru #Melbourne #Ireland #Russia #Bangladesh #MexicoCity #Philadelphia #Chile #SeattleArea #Noida #Kolkata #Guangdong #UnitedArabEmirates #TelAvivDistrict #Houston #KualaLumpur #BeloHorizonte #SouthKorea #Bangkok #Istanbul #Austin #Curitiba #Warsaw #Campinas #Barcelona #Ukraine #CostaRica #Berlin #Romania #Denver #Johannesburg #Minneapolis #Manchester #Miami #Phoenix #Detroit #Coimbatore #Milan #PortoAlegre #Vancouver #Montreal #Charlotte #SanDiego #Ghana #SaltLakeCity #Raleigh #HongKong #Munich #Prague #Ecuador #TampaBay #Tokyo #Serbia #Lithuania #Taipei #Cracow #Zhejiang #CapeTown #Brasilia #Columbus #Ahmedabad #Indore #Kochi #Gurgaon #Chandigarh #Lucknow #Bhubaneswar #Thiruvananthapuram #Visakhapatnam #Bhopal #JerseyCity #Irving #Denton #Worcester #Arlington #OverlandPark #AuroraDistrict #Baltimore #Tampa #Halethorpe #Dayton #Syracuse #Chonburi #ChiangMai #NakhonRatchasima #KhonKaen #HatYai #Phuket #Surabaya #Tangerang #Birmingham #Casablanca #Rabat #Camp #PetalingJaya #GeorgeTown #### Please review our Hiring Process Guidelines before your interview — click [here](https://careersatagoda.com/interview/)to learn how interviewing at Agoda works. ### **Discover more about working at Agoda** * Agoda Careers[https://careersatagoda.com](https://careersatagoda.com/) * Facebook[https://www.facebook.com/agodacareers/](https://www.facebook.com/agodacareers/) * LinkedIn[https://www.linkedin.com/company/agoda](https://www.linkedin.com/company/agoda) * YouTube[https://www.youtube.com/agodalife](https://www.youtube.com/agodalife) **Equal Opportunity Employer** At Agoda, we pride ourselves on being a company represented by people of all different backgrounds and orientations. We prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and innovation. Employment at Agoda is based solely on a person’s merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics. We will keep your application on file so that we can consider you for future vacancies and you can always ask to have your details removed from the file. For more details please read our [privacy policy](https://careersatagoda.com/privacy-statement). **Disclaimer** We do not accept any terms or conditions, nor do we recognize any agency’s representation of a candidate, from unsolicited third-party or agency submissions. If we receive unsolicited or speculative CVs, we reserve the right to contact and hire the candidate directly without any obligation to pay a recruitment fee. ## Apply Now Manager, B2B Digital Marketing (Bangkok Based, Relocation Provided) This position is based in Bangkok and requires full-time, on-site work. Are you willing and able to relocate to Bangkok for this role, if offered the position? (Hybrid - 2 days WFH, 3 days in office) Do you have at least 5+ years experience in people management, solid SQL skills, strong analytics, and process improvement/optimization? Do you have experience extracting and analyzing data using SQL? How many years of relevant full-time experience do you have? (Excluding internship) What is your current salary annually (in your own currency)? What is your salary expectation in THB annually? How quickly would you be able to start if we were to make you an offer? In which country/region are you currently based? Are you presently employed by any company within the Booking Holdings group, including but not limited to Kayak, OpenTable, Booking.com, Rental Cars, RocketMiles, FareHarbor, HotelsCombined, CheapFlights, Momondo, Priceline, or Getaroom? How did you hear about this job? Preferred First Name Do you agree to Agoda’s use of personal data from your application to improve our recruitment experience? We may collaborate and share your data with third-party providers for recruitment purposes and you may ask to remove your data at any time. We collect your gender information for diversity, equity & inclusion monitoring purposes. It is entirely voluntary to answer the question below. By choosing “prefer not to disclose”, your candidacy will not be impacted. To avoid actual or perceived impairment of our parent company’s independent auditor – Deloitte and to comply with applicable regulations of Securities and Exchange Commission of the United States, we need to seek approvals from our parent company before starting the interview process. With this, please confirm if you are currently or formerly have been associated with Deloitte or any of its subsidiary entities at any time including but not limited to any time as a direct employee, director, contractor, major shareholder, intern etc.? Email me about other job openings within the Booking Holding’s entities and recruitment-related newsletters

This role is part of the Performance Marketing Team, a data-driven department focused on developing at-scale marketing programs to improve customer lifetime value. The Senior Analyst, PPC will work across various marketing channels to optimize campaign performance through experimentation and modeling. Responsibilities include analyzing vast amounts of data generated by experiments, developing predictive models using data science techniques, and building dashboards to track performance and derive insights. The role requires close collaboration with product teams and communicating recommendations to stakeholders.

This role is part of the Performance Marketing Team, a data-driven department focused on developing at-scale marketing programs to improve customer lifetime value. The Analyst will work on experimentation and optimization, analyzing vast amounts of data generated by experiments to develop predictive models. Responsibilities include building dashboards to track performance, deriving insights, and communicating recommendations to stakeholders. The position requires liaising with product teams to implement roadmap changes.

At Agoda, we bridge the world through travel. Our story began in 2005, when two lifelong friends and entrepreneurs, driven by their passion for travel, launched Agoda to make it easier for everyone to explore the world. Today, we are part of Booking Holdings [NASDAQ: BKNG], with a diverse team of over 7,000 people from 90 countries, working together in offices around the globe. Every day, we connect people to destinations and experiences, with our great deals across our millions of hotels and holiday properties, flights, and experiences worldwide. No two days are the same at Agoda. Data and technology are at the heart of our culture, fueling our curiosity and innovation. If you’re ready to begin your best journey and help build travel for the world, join us. **Get To Know Our Team:** Agoda Media Solutions partners with tourism boards and destination marketing organizations to help them reach Agoda’s high-intent, first-party audience through marketing campaigns across Agoda’s owned platforms and selected offsite channels. As our China business continues to grow, we are looking for a **Campaign Operations****Specialist, China DMO**to support the end-to-end delivery of tourism board campaigns. **The Opportunity:** * This role will coordinate campaign administration and execution across the full campaign lifecycle from proposal and procurement support through campaign setup, launch, monitoring, reporting and post-campaign review. * You will work closely with the China Supply team, RTA/DMO, tourism board partners and internal stakeholders across Operations, Legal, Finance, Tax, Brand, Translation and other relevant functions. **What You’ll Do:** * Coordinate the operational handover from the China Supply or Business Development team to the RTA/DMO campaign team. * Support proposal localization, bidding, procurement documentation, vendor registration and related administrative processes. * Coordinate contract preparation, approvals, signatures and follow-up with internal and external stakeholders. * Manage the collection, translation, review and approval of campaign assets from tourism board partners. * Coordinate campaign setup across Agoda Media Solutions products, including onsite placements, destination content, coupons and other relevant activations. * Support campaign launches and monitor delivery, pacing and operational issues throughout the campaign period. * Coordinate with internal teams to resolve campaign, creative, inventory, coupon or reporting issues. * Support the preparation and validation of campaign performance reports in English and Chinese. * Coordinate campaign review meetings and capture recommendations for renewal or future campaign improvements. * Develop and maintain campaign trackers, checklists and processes to improve operational efficiency and scalability. **Required Qualifications:** * Bachelor’s degree in Marketing, Business, Communications, Tourism, Project Management or a related field. * Excellent written and verbal communication skills in**Mandarin Chinese and English**. * At least**2 years of experience**in campaign operations, digital marketing, project management, media operations, account management or a related area. * Experience working with tourism boards, government agencies, destination marketing organizations or external agencies is preferred. * Experience with China-based procurement, bidding, contracting or administrative processes is highly desirable. * Strong project-management skills and the ability to manage multiple stakeholders and deadlines. * Strong attention to detail and ability to manage documentation, approvals and campaign assets accurately. * Proactive, organized and comfortable working independently in a fast-paced, international environment. * Good working knowledge of Excel, PowerPoint and project-tracking tools. **Preferred Qualifications:** * Experience in digital advertising, media, travel, hospitality or tourism marketing. * Familiarity with campaign metrics such as impressions, clicks, engagement, conversions and delivery pacing. * Experience coordinating localized creative production and content approvals. * Experience working with cross-functional and regional teams in a matrix organization. #### Please review our Hiring Process Guidelines before your interview — click [here](https://careersatagoda.com/interview/)to learn how interviewing at Agoda works. ### **Discover more about working at Agoda** * Agoda Careers[https://careersatagoda.com](https://careersatagoda.com/) * Facebook[https://www.facebook.com/agodacareers/](https://www.facebook.com/agodacareers/) * LinkedIn[https://www.linkedin.com/company/agoda](https://www.linkedin.com/company/agoda) * YouTube[https://www.youtube.com/agodalife](https://www.youtube.com/agodalife) **Equal Opportunity Employer** At Agoda, we pride ourselves on being a company represented by people of all different backgrounds and orientations. We prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and innovation. Employment at Agoda is based solely on a person’s merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics. We will keep your application on file so that we can consider you for future vacancies and you can always ask to have your details removed from the file. For more details please read our [privacy policy](https://careersatagoda.com/privacy-statement). **Disclaimer** We do not accept any terms or conditions, nor do we recognize any agency’s representation of a candidate, from unsolicited third-party or agency submissions. If we receive unsolicited or speculative CVs, we reserve the right to contact and hire the candidate directly without any obligation to pay a recruitment fee.

Join Agoda's Performance Marketing Team to drive data-driven marketing strategies that enhance customer lifetime value. You will design and execute pricing experiments across various traffic segments, adapting to new product features based on test results. The role involves developing predictive models to understand demand elasticity and collaborating with product teams to implement roadmap changes. You will also build performance dashboards to derive actionable insights and communicate strategic recommendations to stakeholders. This position requires a strong analytical background and the ability to translate complex data into clear business strategies. You will work closely with experts from diverse global backgrounds in a collaborative environment focused on learning and growth. The team leverages advanced data science techniques and technology to optimize marketing programs at scale.

Agoda is looking for a strategic, data-driven leader to steer our global marketing investments. In this role, you aren’t just spending a budget; you are managing a global P&L. You will bridge the gap between high-level financial targets and granular marketing execution, ensuring every dollar spent maximizes long-term profitability. You will define our global market strategy, own our Lifetime Value (LTV) frameworks, and lead a high-performing team to outpace the competition in a high-velocity travel market. This position grants you a “seat at the table” for Agoda’s most critical commercial decisions. You will use **machine learning** and **predictive analytics** to solve the “game theory” of the online travel industry, where pricing and loyalty change by the hour. **What You Will Do** * **P&L Stewardship:** Drive marketing investment strategies to meet Finance P&L targets, balancing short-term volume with long-term margin optimization. * **Strategic Growth Strategy:** Define and execute Agoda’s global growth roadmap, identifying market opportunities and responding to competitor moves in real-time. * **Investment Orchestration:** Coordinate marketing spend across all digital channels (Performance, Brand, Meta) to ensure a cohesive and efficient global footprint. * **LTV & Unit Economics:** Together with the data science team, own and refine our definition of Lifetime Value (LTV); use these insights to shift the business toward high-value customer acquisition. * **Forecasting & Modeling:** Lead business forecasting efforts to predict market shifts and proactively adjust investment levels. * **Cross-Functional Leadership:** Act as the primary liaison between Marketing, Corporate Strategy, Product, Finance and Supply to align and execute cross-functional initiatives. * **Team Development:** Lead and mentor a team of analysts, fostering a culture of rigorous experimentation and “get-things-done” ownership. **Experience & Skills** * **Analytical Rigor:** Exceptional ability to translate complex data sets into actionable business strategies. Expertise in SQL, Excel, or data visualization tools is expected. * **Commercial Acumen:** Strong background in Revenue Management, Forecasting, Pricing, or Growth Equity. You understand how marketing levers impact the bottom line. * **Strategic Mindset:** Experience defining 1–3 year growth strategies in a global, fast-paced e-commerce or OTA environment. * **Product Exposure:** Familiarity with machine learning algorithms and technical product development—you can speak the language of engineers and data scientists. * **Leadership:** Experience hiring and coaching high-potential talent in a multicultural, high-pressure environment.

Businesses rely on Google’s advertising solutions to grow in dynamic markets. As an Engage Account Strategist, you will build relationships through phone and in-person consultations with a large client portfolio while delivering solution sales and partnership management. You will uncover client needs, meet marketing objectives, and drive revenue through leading advertising solutions. Google Customer Solutions sales teams act as trusted advisors focused on customer success for small- and medium-sized businesses. You will work with company owners to help them grow using Google’s tools and shape the future of advertising in the AI era. The role requires acting like an owner, moving with velocity, and consistently delivering incremental outcomes for both Google and customers. You will own a portfolio of small businesses, identify growth opportunities, manage risks, and build quarterly achievement plans while establishing strong relationships via calls, emails, and consultations.

This role focuses on transforming customer and market data into actionable business insights that support strategic planning, sales forecasting, and marketing decisions. The position involves developing market intelligence, analyzing customer and competitor trends, and delivering data-driven recommendations to improve overall business performance. Key activities include maintaining accurate customer and market databases, preparing sales forecasts, and monitoring performance metrics. The analyst will use tools like Excel, Power BI, and Tableau to conduct in-depth analyses and translate findings into marketing initiatives and executive reports. The position requires strong analytical skills and the ability to communicate insights effectively to stakeholders. It is based onsite at SCG Packaging in Bangkok and offers opportunities to influence commercial planning through rigorous data interpretation.

The Category Development Manager drives category growth for the EOC, GOLD, and Gummy portfolios by converting market, shopper, and consumer data into actionable retail strategies. This role embeds the category vision across channels and ensures growth drivers support business planning and customer engagement. The position requires analyzing syndicated data from Nielsen and Kantar to identify opportunities, leading innovation launches, and setting KPIs for market share, penetration, and sales performance. The manager collaborates with marketing, sales, finance, and PMO teams to integrate category strategies into annual operating plans. Success depends on delivering category captaincy guidelines, owning the category scorecard, and presenting data-backed recommendations to retailers on assortment, pricing, shelf space, and in-store activation.