This role is part of the Performance Marketing Team, a data-driven department focused on developing at-scale marketing programs to improve customer lifetime value. The Analyst will work on search, display, and modeling tasks. Responsibilities include experimenting with text ads and bidding on search engines like Google and Bing, testing and optimizing campaigns on social media platforms, and analyzing data to build models and dashboards for account managers. The position requires a quantitative background and strong analytical skills.
About Agoda
At Agoda, we bridge the world through travel. Our story began in 2005, when two lifelong friends and entrepreneurs, driven by their passion for travel, launched Agoda to make it easier for everyone to explore the world.
Today, we are part of Booking Holdings [NASDAQ: BKNG], with a diverse team of over 7,000 people from 90 countries, working together in offices around the globe. Every day, we connect people to destinations and experiences, with our great deals across our millions of hotels and holiday properties, flights, and experiences worldwide.
No two days are the same at Agoda. Data and technology are at the heart of our culture, fueling our curiosity and innovation. If you’re ready to begin your best journey and help build travel for the world, join us.
Get to Know our Team:
The Performance Marketing Team of Agoda is a world leader in online marketing. This department is highly data-driven and focused on developing at-scale marketing programs that improve the lifetime value of Agoda customers through measurable marketing programs and channels. The team is a blend of the best analysts, marketing strategists, and data scientists in the world. The marketing leadership at Agoda have deep experience in data science, product, strategy, and other marketing fields and have built an organization that thrives on data, creative ideas, and technology. The Performance Marketing Team also fosters a great learning environment. You will be able to learn and grow by working closely with experts from a variety of backgrounds from all over the world.
In this Role, you’ll get to:
* Search: Experiment with text ads, bidding, and campaign structures on Google, Bing, Baidu, Naver, and other search engines. Adapt to new product features and roll out changes from successful tests.
* Display: Test, analyze, and optimize campaigns on Facebook, Twitter, Instagram, and others.
* Modeling: Analyze the vast amounts of data generated by experiments, develop models we can use for optimization, and build dashboards for account managers.
What you’ll Need to Succeed:
* Bachelor’s Degree or higher from top university in a quantitative subject (computer science, mathematics, engineering, or science)
* Ability to communicate fluently in English
* 2+ years’ experience in top-tier management consulting, investment banking, private equity, or strategy/business operations for a fast-growing globally operating tech company
* Exposure to one or more data analysis packages or databases, e.g., SAS, R, SPSS, Python, VBA, SQL
* Good numerical reasoning skills
* Proficiency in Excel
* Intellectual curiosity
It’s Great if you Have:
* Experience in digital marketing
* Academic research experience
The Principal Data Scientist is a senior individual contributor who leads advanced analytics and machine-learning initiatives for Agoda's highest-impact opportunities. This role works across product and business domains, partnering with Product, Engineering, Analytics, and business leaders to turn complex problems into scalable, data-driven solutions. The position requires extensive hands-on experience in data science, machine learning, and statistics, along with strong Python and SQL skills. Candidates must be able to influence senior stakeholders and communicate clearly across technical and non-technical audiences.
Agoda is hiring a Manager/Senior Manager for its Meta Search Engine (MSE) team within Performance Marketing, based in Bangkok, Thailand, with relocation provided for candidates worldwide. The role involves owning marketing spend with large MSE partners, managing commercial relationships, aligning MSE activity with broader marketing and customer acquisition objectives, and working with bidding and pricing teams to deliver ROI and revenue growth.
The position requires a Bachelor's degree in a quantitative or business field, business development or account management experience in online marketing, fluency in English, and proficiency with SQL, Tableau, and MS Excel. Candidates should have strong analytical, communication, and stakeholder management skills, with experience interacting with senior external executives.
Bangkok, ThailandFull-time, on-site with hybrid working: 2 days WFH and 3 days in office
Agoda is seeking a Manager/Senior Manager for Meta Search Engine within its Performance Marketing department. The role manages marketing spend and accounts for online vertical search advertisers, oversees commercial relationships, pricing and bidding strategies, technical implementation, APIs, performance KPIs, and opportunities that increase advertising-driven booking revenue. The position is based in Bangkok and includes relocation support, with a hybrid arrangement of two work-from-home days and three office days.
Candidates should have at least five years of relevant experience in data-driven, revenue or growth, marketing, strategy, or analytics roles in e-commerce, travel, or technology. The posting asks for a bachelor’s degree in a quantitative, engineering, economics, or finance discipline, business development or account-management experience, SQL and business-intelligence proficiency, and strong English communication, analytical, commercial, and stakeholder-management skills.
The Senior Specialist, Biddable Search role supports clients’ biddable media strategies and day-to-day delivery, including search, social advertising, and programmatic activity. Responsibilities include developing media proposals, allocating client budgets, optimizing SEM performance, monitoring metrics such as CTR, CPC, and CPA, and implementing tactics with clients and third-party teams.
The successful candidate will have at least four years of SEM experience and hands-on knowledge of platforms including Google AdWords, DoubleClick, Bing Ads, YouTube Ads, Facebook, and Instagram Ads. The role also requires strong analytical, consulting, account and team management, Excel, organizational, presentation, and problem-solving skills, along with coaching and performance-management support for junior search staff.
This role is based in Bangkok, Thailand, and is open to candidates worldwide. The Performance Marketing Team is a world leader in online marketing, focusing on developing at-scale marketing programs that improve customer lifetime value. The Senior Analyst, Meta Search Engine is a business development and marketing role involving working with online vertical search advertisers to drive hotel booking sales. Responsibilities include managing marketing spend with MSE partners, handling commercial relationships, coordinating bidding and pricing strategies, tracking performance KPIs, and communicating insights to stakeholders. The position requires a bachelor's degree in a relevant field, business development experience, strong analytical skills, and proficiency in SQL, Tableau, and MS Excel.
This role is a Supervisor, Biddable Search based in Bangkok, Thailand. The position involves managing a team of Search Executives and Assistants, handling day-to-day operations, and ensuring SEM efficiencies. The role requires developing media proposals, optimizing biddable media platforms, and managing client budgets to maximize return on investment. Key responsibilities include diagnosing client situations, using proprietary tools for consumer behavior analysis, and conducting performance reviews. The role also involves assisting in the recruitment of new team members and ensuring all SEM output is SOX compliant.
The Senior Manager, Biddable Search will lead strategy and operations for client campaigns across search and social platforms. Key duties include diagnosing client situations, developing media proposals, managing budgets, and optimizing performance metrics such as CTR and CPA. The role also involves team management, mentoring Search Executives, and ensuring SOX compliance. Success is measured by exceeding client expectations within 12 months and creating a strategic roadmap for the following year. The position requires a minimum of 4 years of SEM experience and proficiency in tools like Google Analytics and Microsoft Excel.
This role involves managing biddable search strategies and operations for clients. Responsibilities include diagnosing client situations, developing media proposals, and using proprietary tools to understand consumer behavior. The Manager will handle day-to-day operations, optimize implementation across platforms like Google and Facebook, and manage budgets to maximize return on investment. Additionally, the role requires team management, including training, performance reviews, and assisting in recruitment, while ensuring compliance with internal processes.
