Agoda is looking for a strategic, data-driven leader to steer our global marketing investments. In this role, you aren’t just spending a budget; you are managing a global P&L. You will bridge the gap between high-level financial targets and granular marketing execution, ensuring every dollar spent maximizes long-term profitability. You will define our global market strategy, own our Lifetime Value (LTV) frameworks, and lead a high-performing team to outpace the competition in a high-velocity travel market. This position grants you a “seat at the table” for Agoda’s most critical commercial decisions. You will use **machine learning** and **predictive analytics** to solve the “game theory” of the online travel industry, where pricing and loyalty change by the hour. **What You Will Do** * **P&L Stewardship:** Drive marketing investment strategies to meet Finance P&L targets, balancing short-term volume with long-term margin optimization. * **Strategic Growth Strategy:** Define and execute Agoda’s global growth roadmap, identifying market opportunities and responding to competitor moves in real-time. * **Investment Orchestration:** Coordinate marketing spend across all digital channels (Performance, Brand, Meta) to ensure a cohesive and efficient global footprint. * **LTV & Unit Economics:** Together with the data science team, own and refine our definition of Lifetime Value (LTV); use these insights to shift the business toward high-value customer acquisition. * **Forecasting & Modeling:** Lead business forecasting efforts to predict market shifts and proactively adjust investment levels. * **Cross-Functional Leadership:** Act as the primary liaison between Marketing, Corporate Strategy, Product, Finance and Supply to align and execute cross-functional initiatives. * **Team Development:** Lead and mentor a team of analysts, fostering a culture of rigorous experimentation and “get-things-done” ownership. **Experience & Skills** * **Analytical Rigor:** Exceptional ability to translate complex data sets into actionable business strategies. Expertise in SQL, Excel, or data visualization tools is expected. * **Commercial Acumen:** Strong background in Revenue Management, Forecasting, Pricing, or Growth Equity. You understand how marketing levers impact the bottom line. * **Strategic Mindset:** Experience defining 1–3 year growth strategies in a global, fast-paced e-commerce or OTA environment. * **Product Exposure:** Familiarity with machine learning algorithms and technical product development—you can speak the language of engineers and data scientists. * **Leadership:** Experience hiring and coaching high-potential talent in a multicultural, high-pressure environment.
Businesses rely on Google’s advertising solutions to grow in dynamic markets. As an Engage Account Strategist, you will build relationships through phone and in-person consultations with a large client portfolio while delivering solution sales and partnership management. You will uncover client needs, meet marketing objectives, and drive revenue through leading advertising solutions. Google Customer Solutions sales teams act as trusted advisors focused on customer success for small- and medium-sized businesses. You will work with company owners to help them grow using Google’s tools and shape the future of advertising in the AI era. The role requires acting like an owner, moving with velocity, and consistently delivering incremental outcomes for both Google and customers. You will own a portfolio of small businesses, identify growth opportunities, manage risks, and build quarterly achievement plans while establishing strong relationships via calls, emails, and consultations.
This role focuses on transforming customer and market data into actionable business insights that support strategic planning, sales forecasting, and marketing decisions. The position involves developing market intelligence, analyzing customer and competitor trends, and delivering data-driven recommendations to improve overall business performance. Key activities include maintaining accurate customer and market databases, preparing sales forecasts, and monitoring performance metrics. The analyst will use tools like Excel, Power BI, and Tableau to conduct in-depth analyses and translate findings into marketing initiatives and executive reports. The position requires strong analytical skills and the ability to communicate insights effectively to stakeholders. It is based onsite at SCG Packaging in Bangkok and offers opportunities to influence commercial planning through rigorous data interpretation.
The Category Development Manager drives category growth for the EOC, GOLD, and Gummy portfolios by converting market, shopper, and consumer data into actionable retail strategies. This role embeds the category vision across channels and ensures growth drivers support business planning and customer engagement. The position requires analyzing syndicated data from Nielsen and Kantar to identify opportunities, leading innovation launches, and setting KPIs for market share, penetration, and sales performance. The manager collaborates with marketing, sales, finance, and PMO teams to integrate category strategies into annual operating plans. Success depends on delivering category captaincy guidelines, owning the category scorecard, and presenting data-backed recommendations to retailers on assortment, pricing, shelf space, and in-store activation.
This role sits within the BD Marketing Solutions & Monetization team at Shopee, focused on helping sellers grow through marketing integrations and revenue programs. The position involves managing Shopee Ads adoption, co-investment initiatives, commission structures, and programs like Prime and Dynamic Rebate to drive long-term platform growth. The work is project-based, requiring individuals to launch new initiatives aligned with Shopee's strategic vision. Candidates will design and execute high-impact campaigns while collaborating across teams to deliver measurable business results. Ideal for self-motivated professionals who enjoy building opportunities from the ground up in a fast-paced environment, this role emphasizes data-driven performance analysis and cross-functional execution.
You will serve as a subject matter expert in the Customer domain, providing deep insights into Salesforce solutions. Your primary focus will be on translating business requirements into functional designs, process flows, and customer journeys. You will lead the design and implementation of creative business solutions for high-profile clients, taking ownership of project delivery and technical architecture. Additionally, you will mentor development teams, manage resource allocation, and ensure the delivery of high-quality solutions throughout the software development lifecycle. As a leader within the team, you will be responsible for optimizing staff utilization and fostering a collaborative environment. You will build strong relationships with key stakeholders and sponsors, while actively contributing to the firm's growth through RFP and proposal support. This role requires a commitment to continuous learning and the ability to adapt to the dynamic consulting lifestyle, including domestic and international travel.
You will serve as a subject matter expert in Digital Sales and Marketing Automation, leveraging Salesforce solutions to drive client success. Your role involves translating complex business requirements into functional designs and process flows, including customer journeys and prototyping. You will lead the implementation of creative business solutions for iconic brands, taking ownership of project delivery and ensuring high-quality configuration and testing. Additionally, you will collaborate with cross-functional teams to support RFP responses and build strong relationships with key stakeholders. This position requires a proactive approach to solving challenging problems and a commitment to continuous learning. You will work closely with digital experts across disciplines to innovate and deliver impactful results. The role demands a client-focused mindset and the ability to adapt to the dynamic consulting environment, including travel for project assignments.
This role focuses on driving growth through strategic partnerships with financial institutions and payment providers. You will identify and execute business opportunities that align with Sea Group's objectives, managing the full lifecycle of collaboration from initial outreach to project delivery. The position requires strong analytical skills to evaluate feasibility and revenue models, alongside the ability to negotiate pricing and secure marketing budgets. You will act as the primary point of contact for key partners, ensuring service stability and resolving operational issues during critical launch periods. You will lead the project management office for infrastructure-related features, preparing necessary legal documentation such as contracts and NDAs. The role involves close coordination with internal teams and external stakeholders to meet regulatory reporting requirements. Success in this position depends on building lasting relationships with banks and non-bank partners, as well as proactively managing performance updates and service coverage.
Within Booking Holdings, an enhanced and more connected B2B business is being built within Booking Holdings consolidating the businesses of Booking.com, Priceline and Agoda into a single global division ("New B2B Business") About the role A build role that owns the entire acquisition funnel for the named universe – from top-of-funnel demand generation to the deepest 1:1 account plays – weighted toward ABM depth. You run one tiered account-based motion: 1:1 & 1:few (ABM) where the value is, and a capped 1:many (Lead Gen) engine over the tail of the same named list. The art of the role is allocating finite team capacity across tiers – protecting 1:1 depth (the deep committee deals fund the whole program) while running an efficient 1:many engine. Player-coach: with a two-person team you personally carry the top 3–5 marquee accounts. Expect roughly 60% leadership / 40% own book; the discipline is protecting the leadership half when your own accounts heat up. What you will do * Own the target universe and the full funnel: tier the named list with BD; decide 1:1, 1:few, or 1:many treatment; set goals, capacity allocation across tiers (~70% toward ABM), and operating rhythm. * Run a capped 1:many Lead Gen engine over the tail – templated, archetype-segmented campaigns built with the shared Marketing Ops Specialist, routed cleanly to BD – deliberately bounded so it cannot crowd out the deep work. * Carry the marquee accounts yourself (player-coach); co-own named accounts with BD; guide committee mapping; own the multi-product narrative and land-and-expand path. * Direct bespoke content and exec engagement; build the playbook; define and own account-level and funnel measurement with MarOps/RevOps; lead and grow the team; sell the program internally. What you will need (required) * 6+ years in B2B marketing and/or sales, with 3+ years in ABM or named-account field marketing. * Full-funnel range – you can run both deep 1:1 ABM and scaled 1:many demand generation against a named list, with the judgment to allocate finite capacity (purely high-volume demand gen with no account depth is not the profile). * Player-coach appetite; demonstrated BD partnership; buying-committee fluency; multi-product selling; account + funnel measurement literacy; CRM/MAP fluency; people leadership; comfort building from scratch. Nice to have * Travel/fintech/loyalty/marketplace or partnership-led experience; ABM-platform exposure; self-serve funnels; ITSMA/ABM certification; new-function or post-merger experience. Why 70/30 (best-practice rationale) At the leadership level, 70/30 keeps the function’s identity anchored in depth: the committee deals carry the revenue and are the fragile, hard-to-rebuild capability, while the scaled engine is a controlled feeder rather than a competing P&L. Capping Lead Gen at ~30% of team capacity lets one Marketing Ops Specialist and a bounded automation motion serve the tail without pulling strategists off marquee accounts. Recommended default when the strategic named list is the primary prize. How we will measure success Primary (70%): committee engagement depth, joint account plans adopted, exec milestones, pipeline influenced, multi-product expansion, and deal velocity on strategic accounts. Secondary (30%): qualified pipeline and meetings from the capped 1:many tier, funnel conversion, and graduation of warming tail accounts. Plus team growth and playbook quality.
This role focuses on transforming customer and market data into actionable business insights to support strategic planning and decision-making. You will develop and maintain accurate databases, conduct in-depth market analysis, and prepare sales forecasts to drive business performance. The position requires translating complex data into clear recommendations and executive presentations for stakeholders. You will be responsible for monitoring sales performance and competitor movements to provide timely business outlooks. The role involves using analytical tools to identify market trends and customer opportunities, then converting these insights into effective marketing plans. You will collaborate with cross-functional teams to ensure data-driven strategies align with commercial objectives.