Bangkok, Thailand
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Listing record updated: November 4, 2026. We archive records after 60 days without an update. This date does not confirm that the employer is still hiring.
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The Senior Sales Manager - Chinese Market drives proactive sales and revenue generation for Anantara Riverside Bangkok Resort and Avani+ Riverside Bangkok Hotel, with emphasis on the Chinese market. Duties include developing new business, maintaining strategic partnerships, managing accounts, prospecting, forecasting, and coordinating sales initiatives with other departments.
The role requires at least five years of hotel sales experience and a bachelor's degree in business, hospitality, tourism, marketing, or a related field. Chinese-market exposure, an established travel-trade network, MICE or corporate experience, fluent English, negotiation skills, knowledge of Chinese business culture, and the ability to work toward sales targets and KPIs are required or preferred.
Develop and implement sales strategies for the Chinese market across both hotels.
Identify new business opportunities and manage, grow, and prospect key accounts.
Build relationships with travel agencies, corporations, MICE agencies, and strategic partners.
Conduct sales calls, client visits, presentations, site inspections, roadshows, and sales missions.
Analyze markets and accounts, forecast revenue, and collaborate with other departments.
Bachelor's degree in Business Administration, Hospitality Management, Tourism, Marketing, or a related field.
At least 5 years of hotel sales experience, preferably with Chinese-market exposure.
Experience in proactive sales, business development, and key account management.
Fluent written and spoken English.
Strong communication, presentation, negotiation, analytical, planning, and target-management skills.
Previous Senior Sales Manager or Sales Manager experience in an international luxury or upscale hotel; existing contacts in the Chinese travel trade, MICE, corporate, or luxury travel market; experience managing multiple market segments and complex accounts.
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