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Analyst/Senior Analyst/Associate Manager, Marketing Analytics

Agoda

This role is part of Agoda's Performance Marketing team, focusing on data-driven marketing programs to improve customer lifetime value. Responsibilities include experimenting with campaign structures and bidding strategies on search engines and partners, modeling data to understand demand elasticity and campaign impact, and building dashboards to track performance and derive insights. The position requires a quantitative background and experience with data analysis tools.

Analyst/Senior Analyst, B2B Digital Marketing

Agoda

This role is part of the B2B Digital Marketing team within Agoda's B2B Marketing organization. The team delivers scalable marketing campaigns for partners across B2B2C channels, focusing on operational excellence and growth impact. The Analyst will work closely with Commercial, Product, Data, and regional Marketing teams to execute campaigns, measure performance, and provide data-driven recommendations. Responsibilities include experimenting with ad structures and bidding strategies on platforms like Google and Bing, modeling data to understand campaign impacts, and building dashboards to track performance and derive insights. Candidates must possess a Bachelor's degree in a quantitative subject and have 2+ years of experience in data analysis from top-tier consulting, investment banking, or strategy roles within a fast-growing global tech company. Proficiency in data analysis packages such as SAS, R, SPSS, Python, VBA, SQL, and visualization tools like Tableau or Power BI is required. The role demands the ability to make decisions based on objective evidence, strong organizational skills, and the capacity to work independently.

Analyst/Senior Analyst, Customer Marketing

Agoda

This role is part of the Performance Marketing department at Agoda, focusing on data-driven marketing programs to improve customer lifetime value. The position involves analyzing vast amounts of data to optimize campaign performance and develop predictive models. Responsibilities include experimentation with advertising structures and bidding strategies on various search engines, modeling demand elasticity, and building dashboards to track performance and derive insights. The role requires collaboration with product teams to implement roadmaps and communicate recommendations to stakeholders.

Analyst/Senior Analyst, Meta Search Engine Marketing

Agoda

This role is part of the Performance Marketing Team, a data-driven department focused on developing at-scale marketing programs to improve customer lifetime value. The Analyst will work on search, display, and modeling tasks. Responsibilities include experimenting with text ads and bidding on search engines like Google and Bing, testing and optimizing campaigns on social media platforms, and analyzing data to build models and dashboards for account managers. The position requires a quantitative background and strong analytical skills.

Analyst/ Senior Analyst, Pricing Marketing

Agoda

This role is part of the Performance Marketing Team, a data-driven department focused on developing at-scale marketing programs to improve customer lifetime value. The Analyst will work on search, display, and modeling tasks. Responsibilities include experimenting with text ads and bidding on search engines like Google and Bing, testing and optimizing campaigns on social media platforms, and analyzing data from experiments to develop optimization models and dashboards for account managers.

Analyst/ Senior Analyst, Pricing Optimization

Agoda

This role is part of the Performance Marketing Team, a data-driven department focused on developing at-scale marketing programs to improve customer lifetime value. The Analyst will work on experimentation and optimization, analyzing vast amounts of data generated by experiments to develop predictive models. Responsibilities include building dashboards to track performance, deriving insights, and communicating recommendations to stakeholders. The position requires liaising with product teams to implement roadmap changes.