Position overviewPosted 4 months ago

Analyst/Senior Analyst, B2B Digital Marketing

Agoda →
Not specified2+ years experience in data crunching from top-tier consulting, investment banking, private equity or strategy/business for a fast-growing globaltech company

Bangkok, Thailand

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Listing record updated: September 7, 2026. We archive records after 60 days without an update. This date does not confirm that the employer is still hiring.

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About the position

At Agoda, we bridge the world through travel. Our story began in 2005, when two lifelong friends and entrepreneurs, driven by their passion for travel, launched Agoda to make it easier for everyone to explore the world.

Today, we are part of Booking Holdings [NASDAQ: BKNG], with a diverse team of over 7,000 people from 90 countries, working together in offices around the globe. Every day, we connect people to destinations and experiences, with our great deals across our millions of hotels and holiday properties, flights, and experiences worldwide.

No two days are the same at Agoda. Data and technology are at the heart of our culture, fueling our curiosity and innovation. If you’re ready to begin your best journey and help build travel for the world, join us.

**Get to know our team:**

The B2B Digital Marketing team sits within Agoda’s B2B Marketing organization and is responsible for delivering high‑quality, scalable marketing campaigns for our partners across B2B2C channels. We work closely with Commercial, Product, Data, and regional Marketing teams to ensure campaigns are efficiently executed, performance is clearly measured, and partners receive actionable, data‑driven recommendations that drive value for both Agoda and our partners.

Our mission is to balance operational excellence with growth impact — building repeatable, scalable frameworks that allow us to support dozens of partners at once, while still delivering insights tailored to each partner’s performance and business context.

Due to continued expansion, **there are multiple analyst roles within the marketing team across different marketing channels. While the scope will vary depending on these channels, here are some examples:**

* Experimentation and optimizing campaign performance: Experiment with ads/campaign structures and bidding& pricing strategies on partners such as Google, Bing, Tripadvisor, Trivago and other search engines. Adapt to new product features and roll out changes from successful tests.

* Modeling: Analyze vast amounts of data generated by experiments, develop predictive models using data science techniques (eg. understanding impact on bookings from large scale TV campaigns or demand elasticity from pricing optimization) and liaise with product teams on implementation roadmap

* Reporting, analysis and insights: Building dashboards to track performance, derive insights, understand growth levers and communicate recommendations via presentations to stakeholders

**What you’ll Need to Succeed:**

* Bachelor’s degree or higher from top university in a quantitative subject (computer science, mathematics, engineering business or science)

* Excellent verbal and written communication skills in English

* 2+ years experience in data crunching from top-tier consulting, investment banking, private equity or strategy/business for a fast-growing globaltech company

* Experience in one or more data analysis packages or databases, eg., SAS, R, SPSS, Python, VBA, SQL and visualization tools, eg., Tableau, Power BI

* Ability to move fast and be efficient, making decisions on objective evidence rather than subjective gut feel

* Innate desire to take ownership, make an impact and influence outcomes

* Excellent organizational skills, attention to detail and ability to work independently

**It’s great if you have:**

* Experience in digital marketing or ecommerce

* Experience with A/B testing and other testing metrics

* Strong presentation and negotiation skills

* Skills that foster collaboration and team spirit

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#### Please review our Hiring Process Guidelines before your interview — click [here](https://careersatagoda.com/interview/)to learn how interviewing at Agoda works.

### **Discover more about working at Agoda**

* Agoda Careers[https://careersatagoda.com](https://careersatagoda.com/)

* Facebook[https://www.facebook.com/agodacareers/](https://www.facebook.com/agodacareers/)

* LinkedIn[https://www.linkedin.com/company/agoda](https://www.linkedin.com/company/agoda)

* YouTube[https://www.youtube.com/agodalife](https://www.youtube.com/agodalife)

**Equal Opportunity Employer**

At Agoda, we pride ourselves on being a company represented by people of all different backgrounds and orientations. We prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and innovation. Employment at Agoda is based solely on a person’s merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics.

We will keep your application on file so that we can consider you for future vacancies and you can always ask to have your details removed from the file. For details please read our [privacy policy](https://careersatagoda.com/privacy-statement).

**Disclaimer**

We do not accept any terms or conditions, nor do we recognize any agency’s representation of a candidate, from unsolicited third-party or agency submissions. If we receive unsolicited or speculative CVs, we reserve the right to contact and hire the candidate directly without any obligation to pay a recruitment fee.

## Apply Now

Analyst/Senior Analyst, B2B Digital Marketing (Bangkok Based, relocation provided)

+93

This role is located in Bangkok, with relocation support provided. If you are not currently located in Bangkok, are you open to relocate?

Do you have professional experience with any of the analytical tools- SQL or R or Python or Tableau or PowerBI or similar?

How many years of relevant full-time experience do you have? (Excluding internship)

Do you as a candidate have a personal relationship with a current Agoda employee?

If yes, please indicate how you know the employee?

What is the employee’s name?

How did you hear about this job?

Are you presently employed by any company within the Booking Holdings group, including but not limited to Kayak, OpenTable, Booking.com, Rental Cars, RocketMiles, FareHarbor, HotelsCombined, CheapFlights, Momondo, Priceline, or Getaroom?

In which country/region are you currently based?

Do you allow us to provide you TEXT/SMS updates of your interview process? We may engage with a service provider to do so.

Do you agree to Agoda’s use of personal data from your application to improve our recruitment experience? We may collaborate and share your data with third-party providers for recruitment purposes and you may ask to remove your data at any time.

We collect your gender information for diversity, equity & inclusion monitoring purposes. It is entirely voluntary to answer the question below. By choosing “prefer not to disclose”, your candidacy will not be impacted.

To avoid actual or perceived impairment of our parent company’s independent auditor – Deloitte and to comply with applicable regulations of Securities and Exchange Commission of the United States, we need to seek approvals from our parent company before starting the interview process. With this, please confirm if you are currently or formerly have been associated with Deloitte or any of its subsidiary entities at any time including but not limited to any time as a direct employee, director, contractor, major shareholder, intern etc.?

Email me about other job openings within the Booking Holding’s entities and recruitment-related newsletters

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By submitting your Application you confirm you have read and agreed to Agoda applicants [Privacy statement](https://careersatagoda.com/privacy-statement/).

Responsibilities

Experimentation and optimizing campaign performance: Experiment with ads/campaign structures and bidding& pricing strategies on partners such as Google, Bing, Tripadvisor, Trivago and other search engines. Adapt to new product features and roll out changes from successful tests.

Modeling: Analyze vast amounts of data generated by experiments, develop predictive models using data science techniques (eg. understanding impact on bookings from large scale TV campaigns or demand elasticity from pricing optimization) and liaise with product teams on implementation roadmap

Reporting, analysis and insights: Building dashboards to track performance, derive insights, understand growth levers and communicate recommendations via presentations to stakeholders

Requirements

Bachelor’s degree or higher from top university in a quantitative subject (computer science, mathematics, engineering business or science)

Excellent verbal and written communication skills in English

2+ years experience in data crunching from top-tier consulting, investment banking, private equity or strategy/business for a fast-growing globaltech company

Experience in one or more data analysis packages or databases, eg., SAS, R, SPSS, Python, VBA, SQL and visualization tools, eg., Tableau, Power BI

Ability to move fast and be efficient, making decisions on objective evidence rather than subjective gut feel

Innate desire to take ownership, make an impact and influence outcomes

Excellent organizational skills, attention to detail and ability to work independently

Nice to have

Experience in digital marketing or ecommerce

Experience with A/B testing and other testing metrics

Strong presentation and negotiation skills

Skills that foster collaboration and team spirit

Hiring Process

Please review our Hiring Process Guidelines before your interview — click [here](https://careersatagoda.com/interview/)to learn how interviewing at Agoda works.

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