This role focuses on managing daily store operations and driving sales performance within a specific market area. The position requires direct engagement with customers to provide product recommendations and payment services, ensuring a seamless shopping experience. The role is designed to support the organization's sales targets by effectively managing store activities and maintaining high service standards. Key responsibilities include operating store activities to support gross sales, selling products directly to customers, and offering expert advice on specific and technical products. The role also involves providing essential payment services and fulfilling other assigned duties to ensure smooth store operations and customer satisfaction.