Associate Director, Corporate Communications

This role develops strategic internal and external communication plans to promote corporate branding, manage media relations, and handle issue and crisis communication. It involves leading employer branding initiatives to strengthen the company's reputation as an employer of choice and supervising consumer communication to manage product quality complaints. The position requires partnering with cross-functional teams to refine corporate messages and support change management through effective engagement activities.

Closely work with the VP, Corporate Affairs to develop the corporate communication strategy and action plan, including issue and crisis communication management.

Effectively develop and implement external communication activities, with a focus on PR and media relations to drive corporate branding and enhance the company’s reputation.

Strategically manage the corporate communication budget to ensure efficient allocation of resources across key activities.

Oversee and supervise the Consumer Communication Manager to ensure effective handling of product quality complaints and provide support in cases that escalate to media attention.

Work closely with the P&C team to deliver employer branding through PR activities, helping attract top talent and strengthen the company’s image as an employer of choice.

Bachelor’s degree in communication, Public Relations, or a related field; Master degree in Marketing Communication is preferred.

5-7 year experience in corporate communication within a business sector.

Strong communication, business acumen, and interpersonal skills to manage both external and internal communication effectively.

Ability to interact confidently with senior management, media and external stakeholders.

Solid knowledge and hands-on experience in social media communication, including content planning, engagement, and reputation management.

A strong understanding of issue and crisis communication, with experience managing sensitive or high-impact situations across media channels, is preferred.

Good at presentations, event moderation, and public speaking.

Strong creative thinking, content creation, analytical, and problem-solving skills.

Be a strategic thinker with strong execution capabilities.

Demonstrate meticulous attention to detail coupled with strong multitasking abilities.

Ability to work independently under pressure, while thriving in fast-paced and high-demand environments.

Demonstrates resilience, a strong team spirit, and a proactive work ethic.

Proficiency in MS Office, Adobe Photoshop, and Canva.

Fluent in both English and Thai, with excellent writing and speaking skills.