Biddable Social, Specialist - WPP Media

This role involves managing real-time bidding campaigns across multiple social platforms. The specialist will handle the setup, monitoring, reporting, and analysis of advertising campaigns to meet client KPIs. Responsibilities include staying updated on platform changes, acting as the primary point of contact for clients' social advertising presence, and participating in strategy sessions. The position requires a proactive approach to learning new features and best practices within the paid social ecosystem. Candidates should possess strong organizational skills, the ability to manage multiple tasks simultaneously, and effective communication skills. Experience in digital advertising is required, with a preference for biddable roles, though fresh graduates are also considered.

Manage real time bidding campaigns on multiple platforms for clients.

Setup, monitor, report and analyze advertising campaigns to deliver on client KPIs

Stay updated with platform changes and new features through regular training, active research, attending webinars, and completing key certifications such as Meta Blueprint and other relevant online courses.

Act as the custodian of your client's advertising presence on social platforms & the go-to-person on matters social.

Attend briefings and strategy sessions, building social ads designed to deliver business value and client KPIs.

Keep your client leads up to date on social best practices - content, platforms, and tools within the paid social ecosystem.

Participate in workshops, training sessions and team building events.

3 years of experience in digital advertising (experience in a biddable role is a plus). Fresh graduates are also welcome.

Ability to work flexible hours when needed.

Self-motivated and proactive with a strong sense of ownership and accountability

Strong attention to detail and organizational skills, with the ability to manage multiple tasks or campaigns simultaneously while ensuring accuracy and zero-error execution.

Excellent time management skills, able to prioritize and meet tight deadlines in a fast-paced environment.

Quick learner who adapts well to change and is eager to take on new challenges

Team player who collaborates well across functions while also working independently when needed.

Effective communicator, both written and verbal, with the ability to present ideas clearly.

Analytical skills and experience with Excel are a plus.

Good communication in English.

Experience in a biddable role, Analytical skills and experience with Excel