Position overviewPosted 1 month ago
Senior Portfolio Manager, Asia
Monster Energy APAC →Not specifiedMore than 7 years of experience in brand management, portfolio strategy
THA - Bangkok
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Listing record updated: September 21, 2026. We archive records after 60 days without an update. This date does not confirm that the employer is still hiring.
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About the position
The Senior Portfolio Manager leads portfolio-level localization of marketing strategies, translating global brand roles into market-relevant execution. They partner with markets to identify priority audience segments and tailor marketing approaches to local needs. The role involves developing frameworks for differentiated go-to-market strategies across brands to minimize overlap and maximize portfolio impact. Additionally, the manager tracks portfolio-level marketing effectiveness and analyzes results to recommend adjustments for improved ROI and brand equity.
Responsibilities
Lead Portfolio-Level Marketing Strategy Localization
Audience Segmentation and Size of Prize Analysis
Framework Development for Differentiated Go-to-Market Strategies
Cross-Market Collaboration and Best Practice Sharing
Performance Monitoring and Optimization
Requirements
Bachelor's Degree in Marketing, Business, Economics, or related field
Between 1-3 years of experience in data and statistical analysis
Proficiency in portfolio management software and tools
Advanced knowledge of Microsoft Office Excel, PowerPoint
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