This Associate Data Analyst role is based in Bangkok and focuses on Marketing Analytics within the Performance Marketing team. The position is designed for new graduates and involves working with experts to develop at-scale marketing programs. The role requires fluency in English and Thai, and the ability to analyze data to optimize campaigns across various digital channels. The team is highly data-driven and fosters a learning environment for professional growth.

You will lead the design and optimization of pricing and packaging strategies across Wongnai's product ecosystem, including POS systems and digital merchant solutions. You will build compelling business cases using data modeling and experimentation to drive revenue growth and present high-impact proposals directly to executive leadership. The role involves managing the full lifecycle of pricing initiatives, from hypothesis testing and A/B experiments to post-launch analysis and feedback loops. You will partner with cross-functional teams to ensure accurate execution and maintain consistency between proposed pricing and actual sales materials. Additionally, you will serve as a strategic advisor to business, product, and sales teams, applying structured problem-solving frameworks to complex challenges. This position requires a strong analytical mindset and the ability to translate complex data into clear, evidence-based narratives. You will own the accuracy of pricing-facing materials and maintain a running record of past decisions to build repeatable frameworks. The ideal candidate will have experience in strategy, revenue management, or financial planning, with a focus on pricing or SaaS revenue models. You will be responsible for validating hypotheses and documenting learnings to ensure continuous improvement of pricing strategies.

At Agoda, we bridge the world through travel. Our story began in 2005, when two lifelong friends and entrepreneurs, driven by their passion for travel, launched Agoda to make it easier for everyone to explore the world. Today, we are part of Booking Holdings [NASDAQ: BKNG], with a diverse team of over 7,000 people from 90 countries, working together in offices around the globe. Every day, we connect people to destinations and experiences, with our great deals across our millions of hotels and holiday properties, flights, and experiences worldwide. No two days are the same at Agoda. Data and technology are at the heart of our culture, fueling our curiosity and innovation. If you’re ready to begin your best journey and help build travel for the world, join us. **Get to Know our Team:** The New Activities marketing Team of Agoda leads the marketing for new products such as flights, activities and trips. The team is looking for an Analyst to help us scale up our new business for Activities, improve our targeting and execute on ideas reaching millions of customers and driving a significant share of Agoda’s overall performance. **In this Role, you’ll get to:** * Learn: Boost your efficiency and grasp marketing tactics to enable the growth. * Add Value: Accelerate our innovation by launching and testing ideas, multiplying team success. * Test: Validate your ideas with A/B testing, shaping our communication strategy. Every idea, including yours, is vital. **This role is good for you, if you:** * Seeking dedicated and self-motivated individuals ready to make an impact: Expect a dynamic and rewarding environment where commitment and a drive to excel are essential. You’ll embark on an enriching journey, gaining invaluable skills, albeit in a demanding yet stimulating setting. * Embrace the potential for personal and professional growth: We invest in long-term development, offering diverse career paths including transition into other functions such as supply, partnerships etc., driven by your competencies and aspirations. * Join us in our pursuit of innovation and excellence: At Agoda, settling is not an option. We advocate for perpetual enhancement, equipping you with the skills to critically assess performance, analyze data, ideate, and empirically test your initiatives, propelling both your growth and ours. **What you’ll Need to Succeed:** * Bachelor’s Degree or higher from top university * Committed to delivering on promises, showing determination to meet goals * Eager to learn and improve: Strive for efficiency, not just execution * Basic understanding of statistics required * High degree of ownership * Exposure in quantitative analysis: Advanced Excel skills required, SQL and Tableau knowledge advantageous. * Ability to communicate fluently and confidently in English **It’s Great if you Have:** * Experience with Digital Marketing / Campaign Execution * Proficiency in SQL and Tableau **Equal Opportunity Employer** At Agoda, we pride ourselves on being a company represented by people of all different backgrounds and orientations. We prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and innovation. Employment at Agoda is based solely on a person’s merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics. We will keep your application on file so that we can consider you for future vacancies and you can always ask to have your details removed from the file. For more details please read our privacy policy. **Disclaimer** We do not accept any terms or conditions, nor do we recognize any agency’s representation of a candidate, from unsolicited third-party or agency submissions. If we receive unsolicited or speculative CVs, we reserve the right to contact and hire the candidate directly without any obligation to pay a recruitment fee.

The role sits within the Supply Analytics team under Supply department, where new business ideas, and partnership types are incubated and scaled. The right candidate will play a critical role in shaping the BI team’s overall strategy and will lead the execution of new business verticals/opportunities. This is a broad scoped role, suited to those with a track record of leading enterprise level BI function and/or creating new and high impact business verticals from scratch, from a consulting, sales or business development background with a strong entrepreneurial mindset. You will be expected to perform opportunity sizing on new business opportunities, build high level business cases to justify your proposals and work closely with Product teams to build out new features and functionalities prior to dealing directly with external partners to negotiate and close deals. We are seeking a Senior BI Analyst, to lead strategic and operational initiatives that create both growth and efficiency for the Supply organization. In this role, you will work directly with multiple stakeholders, including executive leadership and various cross-functional departments to successfully implement key initiatives. You will impact Agoda’s business through exploring new business opportunities, analyzing complex scaling challenges, and improve existing operations. In this Role, you’ll get to: * Translate internal briefs into analytical projects (to include refining the initial brief and asking the ‘right questions’, working through potential hypotheses and storyboarding the output) * Use and analyze data from multiple large-scale data warehouses and present statistically strong analysis to a wide range of business stakeholders. * Proactively identify opportunities for growth within supply and the wider business. * Drive new analytical initiatives and projects aimed at improving organizational efficiency and shaping Agoda supply. * Identify, support, and lead projects aimed at scaling up the way the Supply organization leverages on data, insights, and intelligence. * Automate manual operational processes and present back on time savings gained through modernization of business operations What you’ll Need to Succeed: * 4+ years of experience in analytics/data science/insights/strategy. * Bachelor’s degree ideally in a business or quantitative subject (e.g. computer science, mathematics, engineering, science, economics or finance). * 3+ years of experience with BI & analytics tools (SQL, Tableau, Metabase or PowerBI) * Experience in conducting A/B testing experimentation (a plus) * Experience in Python or R (a plus) * A good understanding of statistical modelling knowledge or any machine learning technique knowledge is a plus (regression, logistic regression, random forest, etc. * Good stakeholder management experience. Comfortable presenting to senior leadership and C-suite. * Strong experience in finding data insights and provide business recommendation to the business * A hacker’s mindset – the ability to build simple but clever and elegant solutions to new problems within significant resource, operational and time constraints through deep understanding of the business, creative problem solving, and a wide range of expertise in data, analytics, automation, programming, and prototyping. * Excellent communicator with superior written, verbal, presentation and interpersonal communication skills. * Data driven in both decision making and performance measurement. * Extreme comfort in ambiguous, fast-paced environment. * Ability to multi-task, prioritize and coordinate resources. It’s Great if you Have: * Travel industry / e-commerce / tech / consulting experience.

At Agoda, we bridge the world through travel. Our story began in 2005, when two lifelong friends and entrepreneurs, driven by their passion for travel, launched Agoda to make it easier for everyone to explore the world. Today, we are part of Booking Holdings [NASDAQ: BKNG], with a diverse team of over 7,000 people from 90 countries, working together in offices around the globe. Every day, we connect people to destinations and experiences, with our great deals across our millions of hotels and holiday properties, flights, and experiences worldwide. No two days are the same at Agoda. Data and technology are at the heart of our culture, fueling our curiosity and innovation. If you’re ready to begin your best journey and help build travel for the world, join us. THIS ROLE IS BASED IN BANGKOK, THAILAND (WITH RELOCATION PROVIDED) Location: Bangkok, Thailand (*Not open for remote work) Get to Know our Team: As part of the Supply Analytics, you will be responsible for identifying new partners and opportunities, cultivating a relationship with them, and working together with them to deliver the best outcome for our end customers. You would also be responsible with managing the day-to-day interaction with the partner and working closely with other teams within Agoda to ensure the partners needs are met. We design tailored business and product solutions with our partners and help them generate measurable value. Members of our team are empowered and supported to grow their market(s) or accounts. We develop win-win relationships and leverage Agoda’s unique accommodations portfolio and tech solutions to bring our partners the advantages they seek. Utilizing our strong brand and resources, we build new channels to increase the visibility of Agoda, introduce more travelers to our great products and service and deliver significant revenues to the overall business. The Opportunity: As an Analyst, you will report directly to either the Senior Manager or Associate Director within the Supply Department and this will be an individual contributor role. You will be responsible and fully empowered to work with the partners on the ground. You will be supported by a team within the Supply department and work closely with other Team members within Agoda. In this Role, you’ll get to: * Translate internal briefs into analytical projects (to include refining the initial brief and asking the ‘right questions’, working through potential hypotheses and storyboarding the output) * Use and analyze data from multiple large-scale data warehouses and present statistically strong analysis to a wide range of business stakeholders. * Proactively identify opportunities for growth within supply and the wider business. * Drive new analytical initiatives and projects aimed at improving organizational efficiency and shaping Agoda supply. * Identify, support, and lead projects aimed at scaling up the way the Supply organization leverages on data, insights, and intelligence. * Automate manual operational processes and present back on time savings gained through modernization of business operations What you’ll Need to Succeed: * At least 2-5+ years of experience working as an Analyst with experience in analytics/data science/insights/strategy/BI * Advanced working knowledge and hands-on experience in SQL * Strong knowledge and hands-on experience in data visualization tools such as Tableau (preferably) * Expert domain of data analysis and data visualization tools and software such as Excel, Python (or R) * Bachelor’s degree ideally in a business or quantitative subject (e.g. computer science, mathematics, engineering, science, economics or finance). * A good understanding of statistical modelling knowledge or any machine learning technique knowledge (such as hypothesis testing, regression, logistic regression, random forest, etc.) * Good stakeholder management experience. Comfortable presenting to senior leadership and C-suite. * Experience in conducting A/B testing experimentation * Strong experience in finding data insights and provide business recommendation to the business * A hacker’s mindset – the ability to build simple but clever and elegant solutions to new problems within significant resource, operational and time constraints through deep understanding of the business, creative problem solving, and a wide range of expertise in data, analytics, automation, programming, and prototyping. * Excellent communicator with superior written, verbal, presentation and interpersonal communication skills. * Data driven in both decision making and performance measurement. * Extreme comfort in ambiguous, fast-paced environment. * Ability to multi-task, prioritize and coordinate resources. It’s Great if you Have: * MBA or Masters in a quantitative subject (e.g. computer science, mathematics, engineering, science, economics or finance). * Program management certifications (e.g. PMI, PRINCE2) to compliment your program management experience. * Asian market experience. * Travel industry / e-commerce / tech / consulting experience.