E-Commerce Performance Media Manager

The role leads eCommerce performance media and affiliate marketing across Shopee, Lazada, TikTok Shop, and Brand.com. Responsibilities include managing agencies and platform partners, delivering Paid GMV at target ROAS, developing affiliate investment and commission strategies, monitoring productivity and profitability, and managing performance media and affiliate budgets.

The successful candidate should have 5–8 years of relevant experience and hands-on expertise with marketplace, search, social, and affiliate advertising. The posting also calls for strong analytics, stakeholder management, data-driven decision-making, reporting proficiency, and the ability to manage multiple priorities in a fast-paced environment. Experience in FMCG, eCommerce, retail, or consumer goods is preferred.

• Lead performance media execution across Shopee, Lazada, TikTok Shop, and Brand.com to deliver Paid GMV growth at target ROAS.
• Manage media agencies, platform partners, and affiliate partnerships to achieve business KPIs.
• Develop affiliate investment, commission, and SKU strategies while monitoring productivity, efficiency, profitability, and ROI.
• Analyze media, affiliate, and sales performance and lead post-campaign evaluations.
• Manage performance media and affiliate budgets, monitor spending, forecast investments, and optimize allocation.

• 5-8 years of experience in performance marketing, eCommerce media, or digital commerce.
• Hands-on experience with Shopee Ads, Lazada Sponsored Solutions, TikTok Shop Ads, Meta Ads, Google Ads, and affiliate marketing.
• Demonstrated success in GMV growth, ROAS optimization, and performance marketing effectiveness.
• Experience managing media agencies and external partners.
• Strong analytics, stakeholder management, communication, reporting, and data-driven problem-solving skills.