Associate Director, eCommerce

WPP Media is hiring an Associate Director, eCommerce based in Bangkok, Thailand. The role leads eCommerce media planning and promotion strategy across global clients in categories ranging from FMCG to luxury, working across external media and eCommerce media channels.

Key responsibilities include building annual, quarterly and monthly media and promotion plans aligned with brand marketing and sales objectives, executing and optimizing campaigns based on performance and sales ROI, and conducting performance reviews with recommendations for future eCommerce and digital activity. The position collaborates with e-retailers across open markets, social commerce and general malls, and partners closely with clients and media owners to identify new media opportunities and drive eCommerce sales.

Make annual, quarterly, monthly media & promotion plans in line with brands' annual marketing/sales plans and conduct execution & optimization based on performance results and sales ROI

Make monthly, quarterly, annual performance analysis and reviews and give recommendations for next eCommerce and digital campaign

Collaborate with e-Retailers (open markets, social commerce, general malls) to seek new media opportunities to drive more eCommerce sales

Have regular sales performance review meetings with clients, assessing EC and digital campaign and EC promotion activities and providing insights, recommendations and action plans

Build good relationships and work closely with clients and media partners

At least 7 years' experience in E-commerce or Digital Media Agency

Deep knowledge and experience in the operation of E-commerce platforms

Good communication and team management skills

Experience in data analysis and developing strategies based on data

Good command of English both speaking and writing skills