Manager, Residential Marketing

This role involves leading marketing strategies for residential properties within the Central Pattana portfolio. You will oversee the development and execution of comprehensive marketing plans to drive sales and brand awareness for residential projects. The position requires close collaboration with sales teams and stakeholders to ensure alignment with business objectives and market trends. You will be responsible for analyzing market data to identify opportunities and optimize marketing performance.

• Develop and implement comprehensive marketing strategies for residential properties
• Lead and mentor a team of marketing professionals to achieve sales targets
• Collaborate with sales teams and project managers to align marketing efforts with business goals
• Analyze market trends and competitor activities to identify growth opportunities
• Manage the marketing budget and ensure cost-effective campaign execution
• Oversee the creation of marketing materials, including brochures, digital content, and advertising campaigns
• Build and maintain relationships with media partners and advertising agencies

• Bachelor's degree in Marketing, Business Administration, or a related field
• Minimum of 5 years of experience in residential real estate marketing or property management
• Proven track record of successfully launching and managing marketing campaigns
• Strong leadership and team management skills
• Excellent communication and negotiation abilities
• Deep understanding of the Thai real estate market and consumer behavior
• Proficiency in digital marketing tools and analytics platforms