Senior Brand Manager - Thailand Home Care (Breeze) at Unilever

Unilever is hiring a Senior Brand Manager for its Home Care category in Thailand, leading the Breeze brand. The role drives brand growth, market share, and profitability through strategic brand planning, innovation, and marketing execution in the Thai market.

The position requires 7-10 years of brand management experience, including 3-5 years in a senior role within FMCG, with strong knowledge of the Thai market and fluency in English and Thai. Responsibilities span P&L management, integrated marketing communications, cross-functional collaboration, and mentoring junior team members.

Develop and execute comprehensive brand strategies and marketing plans for the Breeze brand in the Thai market

Lead the innovation pipeline for Breeze, identifying new product development opportunities and managing product launches

Manage the brand's P&L, including budget allocation, forecasting, and performance monitoring

Conduct in-depth market analysis, consumer research, and competitive intelligence

Collaborate cross-functionally with R&D, Supply Chain, Sales, Finance, and Media teams to ensure seamless execution

Bachelor's degree in Marketing, Business Administration, or a related field; MBA is preferred

Minimum of 7-10 years of experience in brand management, with at least 3-5 years in a senior role within FMCG

Proven track record of successfully launching and growing brands, particularly within Home Care or personal care

Strong understanding of the Thai market, consumer behavior, and competitive landscape

Fluency in both English and Thai (written and spoken) is essential