Assistant Business Development Manager - Digital Commerce - Unilever

This role focuses on driving accelerated growth for Unilever International's Digital Commerce business across key ecommerce platforms. You will integrate customer, channel, brand, and shopper insights into strong platform execution to ensure a best-in-class consumer experience. The position requires close collaboration with local market teams, regional Digital Commerce units, marketing, media, supply chain, and external partners to bring Unilever brands to life across online marketplaces and social commerce ecosystems. You will be responsible for translating shopper insights into effective online activations and managing the end-to-end execution of platform campaigns.

The role demands a strong understanding of digital commerce trends and the ability to manage day-to-day operations with key ecommerce platforms. You will partner closely with customers and enablers to improve online execution excellence, availability, and fulfillment. Additionally, you will support joint business planning and trade investments while embedding a test-and-learn mindset to drive continuous improvement across all platforms and campaigns.

• Drive Digital Commerce growth agenda in Thailand aligned with market and channel strategies
• Support execution of operations and campaigns, including category growth, GMV, market share, and campaign performance
• Ensure strong Design for Channel execution with right assortment, pricing, promotions, media, and content by platform
• Manage day-to-day execution with key ecommerce platforms such as pureplay marketplaces and social commerce
• Partner closely with customers and enablers to improve online execution excellence, availability, and fulfillment
• Support joint business planning, trade investments, and operational rhythm with customers
• Translate shopper insights and data into strong online activations for BAU and mega campaign periods
• Support end-to-end execution of platform campaigns including assortment readiness, onsite visibility, media, and promotional mechanics
• Work closely with Marketing and Media teams to ensure flawless execution of ecommerce media and content
• Track performance against targets including GMV, ROI, trade spend, content KPIs, and execution standards
• Monitor and manage channel investment and P&L performance to ensure spend is within plan
• Embed test-and-learn mindset and continuous improvement across platforms and campaigns
• Collaborate with Supply Chain, Finance, Marketing, Media, and Regional Digital Commerce teams to ensure end-to-end excellence

• Bachelor's degree in Business, Marketing, Commerce, or a related field
• Proven experience in business development, digital commerce, or ecommerce management
• Strong understanding of online marketplaces and social commerce ecosystems
• Experience with shopper insights and data-driven decision making
• Excellent communication and interpersonal skills for cross-functional collaboration
• Ability to manage multiple priorities and work in a fast-paced environment
• Strategic thinking with a focus on driving growth and profitability
• Proficiency in using digital tools and platforms for campaign management and performance tracking

• Experience with Unilever or similar FMCG companies
• Knowledge of Thai ecommerce landscape and consumer behavior
• Experience with trade marketing and joint business planning
• Strong analytical skills with the ability to interpret complex data
• Fluency in English and Thai
• Leadership experience in managing external partners or agencies