Growth Marketing (ShopeeFood) - Marketing - Bangkok

This role sits within Shopee's Marketing team in Bangkok, focused on ShopeeFood. The position owns end-to-end management and planning of customer retention campaigns and tools, including push notifications, churn user campaigns, and subscription programs. The role partners with local and regional product teams to support feature development, coordinates A/B testing, and drives marketing initiatives for assigned features while collaborating cross-functionally with marketing, operations, business, and analytics teams.

Candidates need a Bachelor's degree in Business, Marketing, Economics, Engineering, or a related field, plus 2–5 years of experience in product growth, business strategy, product operations, marketing, or project management. Strong analytical, communication, and stakeholder management skills are required, along with the ability to translate business needs into structured product requirements and thrive in a fast-paced environment.

E2E manage and plan customer retention campaigns and tools such as Push Notification, Churn users campaign, and Subscription program

Partner with Local and Regional Product teams to support development and enhancement of product features

Act as key point of contact between business and product teams to align on objectives, requirements, timelines, and outcomes

Plan, coordinate, and execute A/B testing and experiments with product teams to validate hypotheses and optimize performance

Prepare documentation, presentations, and updates for stakeholders on feature progress, test results, and growth opportunities

Bachelor's degree in Business, Marketing, Economics, Engineering, or related fields

2–5 years of experience in product growth, business strategy, product operations, marketing, or project management

Strong ability to translate business needs into structured, actionable requirements for product teams

Strong analytical and problem-solving skills with ability to interpret data and generate actionable insights

Excellent written and verbal communication skills in English