Associate Product Manager

Razer is hiring an Associate Product Manager in Bangkok to oversee the strategic execution and commercial launch of a new game title in Thailand, with future expansion across Southeast Asia. The role owns the business case, launch planning, live operations, P&L responsibility, Esports and community initiatives, partnerships, and cross-functional coordination with overseas developers.

The position requires 5+ years of experience in Product Management, Game Publishing, or Game Operations, with experience launching games in Thailand or Southeast Asia. Candidates need deep knowledge of the Esports ecosystem, F2P business models, P&L modeling, and fluent English communication skills.

End-to-End Game Lifecycle: Oversee the entire launch and live operations of the new title in Thailand, and spearhead the strategic roadmap for expansion into other SEA markets.

P&L & Commercial Ownership: Hold P&L responsibility; develop business forecasts, budget plans, and performance scenarios to ensure operational activities align with financial targets and business objectives.

Esports & Community Strategy: Plan and execute comprehensive Esports initiatives, tournament operations, and community competitions to drive user acquisition, retention, and brand positioning.

Partnerships & Sponsorships: Identify and secure commercial partnerships and sponsorship opportunities that provide marketing co-funding or in-kind support for Esports activities.

Cross-Functional Leadership: Manage and align teams across Marketing, Finance, Legal, Customer Service, and Business Development, while maintaining close coordination with overseas developers.

5+ years of experience in Product Management, Game Publishing, or Game Operations, with experience launching games in Thailand or Southeast Asia.

Deep, practical understanding of the Esports ecosystem, tournament formats, competitive gaming communities, and PC games.

Strong understanding of free-to-play (F2P) business models, game monetization, player lifecycle, and live service operations.

Demonstrated ability to build P&L models, translate daily statistics into practical commercial recommendations, and make data-informed decisions.

Fluent English communication skills, both written and spoken.