Chinese Social Media Intern

Minor Hotels is seeking a Chinese Social Media Intern in Bangkok to create and manage content across Weibo, Xiaohongshu, Douyin, and other Chinese social media platforms. The intern will analyze content performance, interact with customers, support the launch of new social media channels, help execute campaigns with internal and external teams, and monitor social media trends in China.

The position requires strong written and verbal communication in Chinese and English, the ability to write engaging Chinese content, and strong proofreading and editing skills. Candidates should hold a bachelor’s degree in marketing, digital marketing, or a related field, understand key social media trends, manage multiple projects, and use photo-editing tools such as Canva and Lightroom. Attention to detail is also required.

Create, develop, and manage content across Chinese social media platforms, including Weibo, Xiaohongshu, and Douyin.

Analyze content performance and optimize results.

Engage with customers on Chinese social media platforms and coordinate timely responses with other teams.

Support new social media channel launches through processes, documentation, and content planning.

Work with internal and external teams on social media campaigns and monitor trends in China.

Strong written and verbal communication skills in Chinese and English.

Bachelor’s degree in marketing, digital marketing, or a related field.

Ability to write engaging content in Chinese, proofread, and edit.

Ability to understand key social media trends and topics, manage multiple projects, and prioritize them.

Photo-editing skills using tools such as Canva and Lightroom, with strong attention to detail.